Vericast, Intel Partner On Context-Driven Retail Media Networks Solution June 27, 2023 by Super User The marketing solutions firm Vericast has partnered with Intel on what’s described as a new, programmatically-enabled digital in-store retail media network, having come out of a trial deployment in 50 c-stores. The solution pairs Vericast’s “intelligent targeting technology” and Intel’s Edge software platforms “to deliver contextually relevant advertising and product information throughout the shopping experience. …
Madrid Nightclub’s Central Feature Is Vast Experiential Dome Built With Conical LED Rings June 27, 2023 by Super User I go to nightclubs exactly never, so I am something far less than well-informed about the tech being used in these venues. But I am going to assume the breadth of AV technology put in place for a new club in Madrid is, at minimum, on the impressive and ambitious side. This is Fitz, a …
Sao Paulo Bus Stops Add Video Conferencing For Nighttime Comfort And Safety June 26, 2023 by Super User Hat Tip Kelson Schmitt for pointing this out … It’s unfortunate this is necessary, but noting that, also interesting that a Brazilian out of home media firm has started adding cameras, microphones, speakers and videoconferencing capabilities to transit shelters along routes in São Paulo as a safety amenity for female riders. Eletromidia implemented this set …
Bank HQ Puts In Reactive Digital Koi Pond As Calming Oasis For Staffers, But Tops It With Big TVs??? June 23, 2023 by Super User My first reaction to this interesting set-up in a common area of a corporate campus is “Hmmm ….” Like tilting my head and rubbing my chin “Hmmm …” Like I get what the bank and solutions providers were going for, but not sure it gets there – creating a reactive digital koi pond that people …
Hundreds Of Little Boss Logos Tumble Around Store’s Digital Facade June 13, 2023 by Super User Here’s en elegant example of a three-dimensional visual illusion that doesn’t require something to seemingly escape the boundaries of the display surface – the gateway facade of a Hugo Boss store at Istanbul’s main airport. The creative team designed creative for the LED archway at the entrance to like, I dunno … maybe cross-cut shredder …
Aboriginal Art Fills Digital Sky Inside Brisbane Office Tower Lobby June 12, 2023 by Super User This is a gorgeous digital art piece running on part of the street-level lobby ceiling in a Brisbane, Australian commercial building. The property developer Mirvac commissioned First Nations artist Rachael Sarra to work alongside the creative technology and design agency VANDAL to transform the building – Heritage Lanes – with a piece called Guidance from …
Orlando Sports Bar Has 60 Feet Of Fine Pitch LED Video Wall June 6, 2023 by Super User It’s insanely hot and humid in Orlando, so I have an excellent excuse for needing to visit bars there next week to rehydrate. One I will now have to visit is the Centric sports bar in the Hilton Orlando, which is right near the Orange County Convention Center – the site of InfoComm 2023. That’s …
Cemetery Down Under Using Digital Wayfinding Totems To Enable Seamless, Lowered-Stress Visits June 6, 2023 by Super User A cemetery in Western Australia has deployed three outdoor-rated digital display totems to help visitors find their way around the grounds and locate the burial sites of loved ones. Karrakatta Cemetery in Perth commissioned Kingman Signs last year to develop a solution intended to provide a seamless and stress-free navigation experience. A first-of-its-kind project for …
Entries Now Open For Global Digital Signage Awards June 1, 2023 by Super User Entries are now being accepted for the global Digital Signage Awards – a judged program that recognizes the best work and new innovations surrounding digital signage and experiential projects. Sixteen:Nine is a main sponsor of the awards, which will be handed out in February 2024 in Barcelona, during Integrated Systems Europe. Like the awards night …
Suspended LED Light Strings Create Cubic 3D Displays June 1, 2023 by Super User A Hong Kong-based company has adapted conventional LED technology to create a hardware and software system that produces large-format volumetric displays that genuinely have three dimensions – albeit at very low resolutions. LedPulse’s core offer is a product based around a series of suspended LED light strings that can be as tall as five meters, …