Iconic Centre Pompidou Facade In Paris Converted To Giant Nike Video Promo During Upcoming Olympics July 15, 2024 by Super User The industrial-looking Centre Pompidou visual arts center and museum in Paris is getting a digital facade during the upcoming Olympics – part of an Art of Victory exhibition bankrolled by Nike and opening on July 24. Nike, in PR, says it will “transform the Centre Pompidou’s iconic façade into a canvas that showcases groundbreaking stories …
Las Vegas Sphere Uses 150 Nvidia GPUs; Estimated At Lighting Peaks To Use Same Energy Draw As 21,000 Homes July 15, 2024 by Super User Computing hardware giant Nvidia has put out a “behind the screens” post online to talk about what is underneath the hood, so to speak, of the Las Vegas Sphere, and the amount of power needed to run all that Nvidia gear and the LEDs is mind-wobbling. Behind the screens, around 150 NVIDIA RTX A6000 GPUs help …
Koreatown Mall In LA Uses Semi-Transparent LED Tower As Visual Landmark And Icon July 10, 2024 by Super User It’s been interesting to watch the evolution and steady improvement of semi-transparent LED mesh displays in the last few years, and this new installation in LA’s Koreatown district is a great example of the current state. It is a 3.9mm pitch display from ClearLED, filling three sides of a window-clad structure (the posts that show …
Fine Pitch LED Ribbon Adds To Industrial Feel Of FedEx Logistics HQ Lobby July 10, 2024 by Super User This is a good example of integrating an LED video wall into a corporate lobby without blowing capital, creative and operating budgets. It is in the lobby of the headquarters for FedEx Logistics in Memphis – an 85 square foot ribbon that uses 1.25mm product from SNA Displays. It is 810-pixel-high by 6,240-pixel-wide, and the …
Calgary Uses Electronic Signs To Validate Its Bike Lane Network July 9, 2024 by Super User I’m not sure I’d call this digital signage, but I guess like electronic shelf labels it kinda sorta is. Whatever the proper distinction, it’s interesting. This is a semi-digital totem on a sidewalk along a roadway in downtown Calgary, in western Canada. Like a lot of cities, Calgary has a growing network of dedicated bike …
There’s Digital Signage From Bow To Stern On This New German River Boat July 9, 2024 by Florian Rotberg Guest Post: Florian Rotberg, invidis A media ship is an unusual idea. But the concept of a floating newsroom, a stage for live journalism and a digital signage location for events has become established. The Pioneer One has been sailing on the Spree in Berlin for two years now. Now a sister ship, the Pioneer …
Lift And Learn Retail Application Cleverly Doubles Up As Stock Level Counter July 4, 2024 by Super User People who have been in this industry for many years are likely amused, as I have been, when software and solutions companies demonstrate what they call new and innovative “lift and learn” applications for retail with the same kind of enthusiasm they’d have if they’d invented fire or figured out cold fusion. On-screen content triggered …
New Sydney Retail Development Has What’s Touted As Biggest Curved LED Screen In Southern Hemisphere July 2, 2024 by Super User The shopping mall component of a flashy new mixed-use development in Sydney, Australia sports what is described as the longest digital, curved retail screen in the southern hemisphere. The Halo is a 40-foot wide LED that wraps around the bulkhead of the stairway into what’s called Mall 88, a retail precinct in Sydney’s Lower North Shore. …
Projection In SOHO NYC Building’s Windows Celebrate And Market NBA Finals June 28, 2024 by Super User Here’s a nice example of how the windows of vacant storefronts are once again being used as short-term digital out of home ad tools, projecting on specialized film to fill the windows with video and motion graphics. This is an interactive campaign that ran on the street-level windows of a building in New York’s SOHO …
Walmart Canada Testing LCD Ribbon SmartShelves That Show Pricing AND Consumer Reviews June 27, 2024 by Super User Walmart’s Canadian operation is running an interesting trial program at its biggest store in the country – using LCD ribbon displays in the crackers section of the grocery department as digital price tags, but also as product reviews. The crackers section has 28 feet of ribbon displays, and pulls consumer product reviews – let’s assume …
