Projects: Stacked Digital Branding Wall At DFW Retailer Destinations July 1, 2013 by Dave Haynes Here’s another airport job, this one at an apparel retailer called Destinations, at a shop within Dallas Fort Worth Airport. It’s a video wall of four stacked 46-inch monitors, in place to engage and influence some of the 58 million people who move through that crazy airline hub each year. The wall is run by a …
Projects: Telecom Italia’s New Flagship In Rome July 1, 2013 by Dave Haynes The work that has been taking me way overseas involves a telecoms company, so I was intrigued by this release today from YCD Multimedia about work they have done with an Italian wireless retailer. Telecom Italia has opened a new flagship store at Fiumicino – Leonardo da Vinci Airport, Rome’s international airport, and loaded the …
Projects: Smart Signage End Caps In Loop C-Stores June 16, 2013 by Dave Haynes Here’s a small pilot in Silicon Valley that’s interesting for several reasons. It’s using HTML5 as the content platform. It’s a digital signage deal coming out of the print sector. It integrates mobile interaction. And it is using Samsung’s system on chip Smart Signage displays. (Disclosure: I work with or am tight with some of …
Project: Massive 24K Pixel Wall Lights Up At Christie HQ June 10, 2013 by Dave Haynes [vimeo id=”68076359″ width=”610″ height=”343″] This is very nice. A huge, jagged sweep of displays that span two walls of a renovated lobby at Christie Digital’s US HQ in Cypress, California. The visual technology giant’s new video wall uses 108 MicroTiles is a visual canvas that rolls up to a full native resolution of 23,760 x …
Project: Shiny Baubles Go Interactive With PERCH June 10, 2013 by Dave Haynes A new pop-up jewelry store in NYC’s SOHO district opened up the other night with a cool little interactive piece put together BaubleBar by the guys at PERCH. PERCH, who some will remember had a nice little shoe demo thingdoodle at DSE this winter, set up an overhead projection-driven product area that let guest on …
Projects: MLS Fans Morph Into Virtual Bobblehead Dolls June 6, 2013 by Dave Haynes The sports marketing interactive agency MVP Interactive has been doing a fan engagement thing with BBVA Compass Bank and Major League Soccer’s Houston Dynamo that lets people see themselves as a virtual bobblehead dolls outfitted in Dynamo colors or wearing virtual face paint. The photos generated can then be shared with friends. Says a news release: …
Projects: The World’s Biggest (Virtual) Fish Tank June 3, 2013 by Dave Haynes I am still trying to wrap my head around the most popular show on US cable being about guys who make duck calls, and now I have to also deal with the notion of a massive and expensive Times Square media spectacular for a show about (I assume) people in the fish tank business. …
Projects: NC State’s Display-Filled Research Library Of The Future June 3, 2013 by Dave Haynes North Carolina State University’s James B. Hunt Jr. Library in Raleigh, NC is a new purpose-built environment designed to allow students and faculty to interact with top-of-the-line digital technology that furthers their research and education. The school has a big online gaming program and the library has a series of massive video walls that use Christie’s …
Projects: Clorox Promotion Pushes Consumer Photos To LED Board May 29, 2013 by Dave Haynes Clorox recently promoted its new Smart Tube Technology which, I guess, cleans stuff, using a mobile to big-ass digital billboard in Toronto’s big Yonge and Dundas Square are, which is kinda sorta like Times Square. Put together by Titan Outdoor and using Capital Networks’ Audience software – which already drives a pile of the screens …
Projects: Giant MicroTiles Wall Launches Kazakh Rail Line May 28, 2013 by Dave Haynes The details are a little fuzzy on what this was for, but the execution is pretty impressive. This is an abstract cluster of some 100 Christie MicroTiles used for a presentation launching (I think) a rail line in Kazakhstan. The presentation located factories in different parts of that country, and an iPad was used to …
