AdSpace sales growth prompts major expansion February 9, 2011 by Super UserIn what should be a very positive sign of industry health, AdSpace Networks has announced plans to grow its footprint in shopping malls by a third, adding 40 to the existing base of 113. That follows year on year ad sales growth in 2010 of 60% and 80% in Q4 2010. “The addition of 40 …
DSE content award finalists announced February 8, 2011 by Super UserThe finalists for the DSE content awards have been released (the nominees were already notified) in eight categories, half non-interactive, the other half interactive. They were picked out 78 submissions, and the winners announced at special awards banquet Feb. 23 at the Paris in Lost Wages. DSE 2011 Content Awards – Non-interactive Nominees Advertising/Promotional WAND Corp. …
JC Penney rolling out FindMore smart digital fixtures February 7, 2011 by Super UserUS department store JC Penney has announced a new smart fixture application is is rolling out to more than 100 stores. At first glance FindMore seems uninspired — looking like a replication of the online e-comm offer, but in-store — but stick with the video embedded here and you will see there is a fair …
DSF formalizes board, tweaks roster February 7, 2011 by Super UserThe Digital Signage Federation has shifted from an interim to full board and tweaked its roster, adding Kimberly Sarubbi (Saddle Ranch Productions), Jeff Dowell (LG Electronics USA) and Geri Wolff (Market Works International and PR lead for Digital Signage Expo). Dropping off were Paul Bleimeyer (Mayo Clinic) and Bil Trainor (Capital Networks). Interim turned full board members: • Bob …
Q and A: Privacy expert on the DSF’s new digital signage guidelines February 5, 2011 by Super User The two key people behind the Digital Signage Federation’s privacy standards released late last week were Ken Goldberg, CEO of Real Digital Media, who chaired the eight-person committee, and Harley Geiger, a committee member and Policy Counsel at the Center for Democracy & Technology. Geiger has written and commented extensively on privacy as it relates …
DSF releases recommendations on privacy and transparency standards February 4, 2011 by Super UserThis <Company Name> digital sign uses a camera to estimate your age and gender in order to make advertisements more relevant to you. No images or identifying information about you is collected or stored. For more information, please visit www.companyname.com/privacy or see the store manager. How would you feel about being obligated to run that message in your …
Thoughts on five years … February 4, 2011 by Super UserTomorrow, Feb. 5th, is the five-year anniversary of Sixteen:Nine – five years and closing in on 2,000 posts about the digital signage and digital out of home sector. My first post didn’t say a whole bunch more than, “Hello??? Anybody out there?” Five years later, I know there are indeed people out there. I just …
Are just one in four DOOH networks even on agency radar screens? February 2, 2011 by Super UserA release by Columbus, Ohio-based DOmedia yesterday seemed to get a lot of social media and Google Alert action, but I kinda missed it and figured I’d skip writing about it, because it was well-circulated. However, I stopped and actually read the release this morning and have a couple of observations. 1 – For a …
AMX releases beefed-up Inspired XPert platform at ISE February 1, 2011 by Super UserAMX has announced a new version of its Inspired XPert digital signage platform that improves support for larger deployments, adds a new player box that can install at the panel, and some emhanced and streamlined content management workflow features. The new version is on display at the Inspired XPert booth this week at Integrated Systems Europe …
Ayuda's OpenSplash Player SMIL-based, touted as new standard February 1, 2011 by Super UserSo now I know why Adrian Cotterill has been in Montreal a lot in the past year. Mr. DailyDOOH is touted as the inspiration and champion of Ayuda Media Systems’ newly announced OpenSplash free digital signage player. There is now a release on the new product, which was announced during a presentation by Ayuda’s CEO yesterday …
