Stan Lee “Hologram” to Debut at L.A. Comic Con 2025 September 23, 2025 by John Berkovich Fans at L.A. Comic Con this September will get more than cosplay selfies – they’ll meet a holographic Stan Lee, creator of Spider-Man, The Fantastic Four, and many other comic book characters. The Stan Lee Experience, a 1,500-square-foot activation, uses Proto’s hologram-ish display boxes and Hyperreal technology to bring the Marvel legend back for interactive …
Clear Channel Taps Vistar to Power U.S. DooH Network September 23, 2025 by John Berkovich Clear Channel Outdoor (CCO) has named Vistar Media as its full-stack technology partner to manage all its DooH assets in the U.S., beginning with the company’s nationwide airport network. The move expands on a seven-year partnership between the two companies, with Vistar – since January a T-Mobile company – now providing ad serving, device management, …
Wave of Patent Lawsuits Overwhelms Digital Signage Industry September 23, 2025 by Florian Rotberg North Carolina-based Alpha Modus – a self-proclaimed AI retail tech provider – has been taking on the full roster of retail tech heavyweights in the U.S. Almost on a weekly basis, the company has been filing patent infringement lawsuits against both retailers and digital signage providers, including Mood Media, Creative Realities, and Cooler Screens. Allerin Tech …
From Floating Billboards to Ferry Screens: Ballyhoo Media Launches San Francisco DooH Network September 22, 2025 by John Berkovich Turns out Ballyhoo Media—the company best known (and sometimes criticized) for its floating billboards – also runs a much more buttoned-up side of the business. Case in point: the brand-new digital-out-of-home network they’ve rolled out across the San Francisco Bay Ferry system. Backed by programmatic buying, real-time measurement, and third-party attribution from Streetmetrics, Ballyhoo is …
Viewsonic Expands Canadian Channel Operations with Demo Center and Warehouse September 22, 2025 by John Berkovich Viewsonic has strengthened its Canadian presence with new warehouse operations in Vancouver and Toronto, alongside an expanded sales team and the opening of a dedicated demo center in Toronto. The twin warehouse facilities provide in-country, factory-direct fulfillment across Viewsonic’s full line of display and presentation products, allowing for same- or next-day delivery of in-stock items …
Coca-Cola Sign at Citi Field Updated with New Samsung Display September 22, 2025 by John Berkovich Samsung has upgraded Citi Field’s Coca-Cola sign, replacing the existing LED structure with a higher-brightness display that delivers more than 22,000 pixels at up to 3,000 nits. The sign, perched above right field of the home of Major League Baseball’s New York Mets, has long been a ballpark fixture. The refresh improves its visibility and …
Hallmark Streamlines Dining Operations with Smartersign Menu Boards September 19, 2025 by John Berkovich Smartersign, based in Hauppauge, New York, has completed the three-month migration of Hallmark Management Services’ digital menu board network to its enterprise platform — a move aimed at modernizing operations across higher education and corporate dining venues. The transition replaced a cumbersome legacy system, enabling Hallmark to eliminate repetitive manual updates, expand creative flexibility, and …
Purdue Honors Engineering Legacy With Immersive LED Video Wall September 19, 2025 by John Berkovich Purdue University in Indiana, USA, has unveiled an LED video wall from SNA Displays to celebrate the 150th anniversary of its College of Engineering. The installation, located in the Herman & Heddy Kurz Atrium at Armstrong Hall, was designed by Exhibitry, a digital media studio, to reflect the college’s core values of innovation, ingenuity, and …
The Future of Public Bathrooms: Ads, QR Codes, and Urine Diagnostics September 19, 2025 by John Berkovich Paying to use a public bathroom isn’t exactly revolutionary – many countries have been charging people to use the facilities for decades. But in China, the humble restroom has been reimagined into something closer to a Black Mirror episode. First came the toilet paper paywall. A video from China Insider shows a poor soul just …
Nielsen Study: Airport Ads Drive Measurable Engagement Among Frequent Flyers September 19, 2025 by John Berkovich As U.S. airports set new traveler records, a Clear Channel Outdoor–commissioned Nielsen study underscores why brands should lean into airport advertising. The research finds that airport media not only captures attention but also drives measurable actions, especially among frequent flyers—a group with significant influence in business and technology. The study highlights several key findings. Eighty-two …
