NEP Group Secures US$700 Million Equity Injection as 26North Leads Expansion Effort October 21, 2025 by John Berkovich Media-services provider NEP Group announced that it has secured a US$700 million equity investment led by 26North Partners, which will join existing majority shareholder The Carlyle Group in backing NEP’s next phase of growth. Simultaneously, NEP completed a global debt-refinancing package designed to strengthen its balance sheet and create room for investments in its global …
New UCSB Prototype Display Lets You “Feel” What You See October 21, 2025 by John Berkovich Researchers at the University of California, Santa Barbara have developed a working prototype of a tactile display that can make pixels literally rise off the screen. The project, titled Tactile Displays Driven by Projected Light, reimagines what a digital display can be – one that’s not only visible, but physically touchable. The display’s surface contains …
Deel Media and Momentara Unveil Unified Platform for In-Store and Digital Promotions October 21, 2025 by John Berkovich Deel Media and Momentara have teamed up to streamline how convenience stores and quick-service restaurants manage their marketing campaigns, announcing what they call the first end-to-end platform that synchronizes digital signage with traditional printed promotions. Retailers have long faced a divided workflow: one system for digital content and another for physical materials like menu boards, …
More DPAA Summit Takeaways: AI Drives Ideas but Humans Define Impact in DooH October 20, 2025 by John Berkovich At this year’s DPAA Global Summit, held last week and covered by Sixteen:Nine, leaders across media, advertising, and technology shared a unified message: the future of digital out-of-home (DooH) belongs to those who merge human creativity with the intelligent use of AI without losing touch with real-world connection. François de Gaspé Beaubien, DPAA Chairman and …
Cadbury’s Heroes Outdoor Campaign Delivers Record-Breaking Result October 17, 2025 by John Berkovich Cadbury’s latest Heroes outdoor campaign has achieved a record 5.9 Stars on System1’s Test Your Ad platform — the highest score ever awarded to an out-of-home advertisement. The advertisements show a series of chocolates from Cadbury’s Heroes collection rebranded with the names of iconic pop culture figures. Two creatives, Pride and Prejudice and Queen, earned …
LG Simplifies Hybrid Collaboration with Express Install Teams Rooms Kit October 17, 2025 by John Berkovich LG Electronics USA has launched the “Express Install” video conferencing solution for Microsoft Teams Rooms, combining an LG 4K UHD display, Jabra PanaCast 50 video bar, and Salamander Designs Acadia tabletop stand in one package designed for deployment in under 90 minutes. The system aims to accelerate meeting room upgrades without wall drilling or complex …
Outfront and AWS Partner to Bring AI Workflows to Out-of-Home Advertising October 17, 2025 by John Berkovich OoH media owner Outfront and Amazon Web Services (AWS) have announced a partnership to modernize how agencies plan and buy out-of-home (OoH) advertising. The collaboration will use AI-enabled workflows to let planners query inventory, execute buys, and measure performance through natural-language interaction. The initiative brings OoH into closer alignment with digital media operations, enabling end-to-end …
Creative Realities Doubles Size with Acquisition of Cineplex Digital Media October 16, 2025 by Florian Rotberg Creative Realities (CRI) has taken a major step in reshaping its business by acquiring Cineplex Digital Media (CDM) in a deal valued at roughly USD 50 million (CAD 70 million). The all-cash transaction significantly expands CRI’s reach beyond the U.S. and doubles its operational scale, marking one of the most notable consolidation moves in the …
Korea’s Cities Race to Build Their Own Times Squares October 16, 2025 by John Berkovich South Korea’s skyline is entering a new era of light. Cities across the country are competing to build “Korean Times Squares” — large-scale digital districts designed to fuse culture, commerce, and technology through immersive LED media. As reported by The Korea Times and covered by invidis in its article “DooH: New Times Squares for South …
Glass-Media and Samsung Partner on Re-Usable Signage Built for Rapid Deployment October 16, 2025 by John Berkovich Dallas-based Glass Media has engineered a new digital signage line using Samsung’s commercial-grade displays and a modular housing that is designed for repeated use and upcycling, called “Fibrecraft.” The product line is positioned as a customizable, sustainable signage solution and is now rolling out across Samsung’s ecosystem in North America. Apart from is modular structure, …
