Watch How A Giant Animated 3D Cat Jumps Between LED Boards In Tokyo January 11, 2022 by Dave Haynes There are now plenty of examples of three-dimensional optical illusion content on big LED ad displays in major cities, and also many different takes on using multiple displays for one dominating ad campaign. But here’s a case, in Tokyo, where the creatives have built a campaign that jumps between screens. It is for Sony’s internet …
With 3D LED Displays, The Magic Is In the Content, Not The Display January 7, 2022 by Peter Lawrence Editor: Peter Lawrence of Planar kindly agreed to let me run this post from the company site that goes into what’s behind all these “naked eye 3D” creative pieces showing up on large format outdoor LED displays. While numerous manufacturers – big and small – are misleading the marketplace by suggesting the magic is in …
QD OLED Is The Latest Display Acronym You’ll Be Reading About … Here’s Why You Should Care … January 6, 2022 by Dave Haynes If you were already mightily confused by all the different terms being used to describe display technology, you’ll be giddy to learn there’s another one now – QD-OLED. The good news with this one, at least, is the term directly ties to what it is. Unlike LED TVs that are actually LCDs, and QLEDs that …
Big London Roadside Display Softens Visual Impact With Living Green Wall On Rear January 4, 2022 by Dave Haynes I doubt this sort of thing would fully remove the concerns and objections of organizations and individuals who don’t like the proliferation in cities of outdoor digital displays, but an initiative from Digital OOH giant JCDecaux is an interesting compromise. It is a 10 meter high LED board in poster format at a road junction …
SiliconCore Says Its MicroLED Display Target Market Now Includes Consumers January 4, 2022 by Dave Haynes The longtime LED manufacturer SiliconCore is taking the interesting step of expanding its target market to include consumers – launching microLED display solutions this week at CES in Las Vegas. The company was one of the first – several years back now – to show fine-pitch LED video walls at trade shows like NAB and …
Three-Sided LED Column Is Towering Centerpiece In Chilean Flagship Store January 3, 2022 by Dave Haynes The visual centerpiece of the Santiago, Chile flagship store for retailer Falabella is a more than 16 meter tall, three-sided fine pitch LED column with a wide assortment of custom creative designed much more to deliver experience than sell stuff. The column is in a central plaza, surrounded by up/down escalators, and it may (or …
Delivery Cubes For Scooter Delivery Get Little LED Media Facades December 29, 2021 by Dave Haynes We’ve seen, through the years, LCD screens tied in with harnesses so they loom over the heads of people hired to walk-around with these portable digital signs. And we’ve seen, for many years, LCD and then LED screens attached to the tops of taxis and, more recently, ride share cars. Now LED displays are being …
Beauty Brand’s New Andorran Concept Store Uses LED Columns As main Design Feature, Inside And Outside December 28, 2021 by Dave Haynes This is definitely one of the nicer applications of transparent LED technology I’ve seen applied to retail – a concept store for a beauty brand in Andorra. The digital experience side of the Julia Onix store was pulled together by the Barcelona-based creative technology shop Instronic, and uses semi-transparent mesh LED as the main feature …
Huge Mesh LED Clads Side Of Shenzhen’s Broadcasting Center December 21, 2021 by Dave Haynes It’s a little disappointing to see one of the largest LED manufacturers in the world putting out misleading marketing messages, but I suppose the same could be said about assertions made over the years by flat panel display giants. If you have been around this industry for a while, you will recall seeing lots of …
Experiential Video Wall Greets Visitors To NAB’s New HQ Building December 21, 2021 by Dave Haynes The National Association of Broadcasters, or NAB, recently relocated its headquarters, and the new venue features a pair of experiential digital features that greet and inform visitors. The Washington, D.C. headquarters in the Ballpark District includes a 17 x 12 foot LED video wall in the lobby, and a five-panel digital Hall of Fame touchscreen …
