Cleveland Sports Fans Get Amped For Games Walking Through LED Power Portal August 20, 2021 by Super User Cleveland sports fans will know about the Power Portal LED tunnel at the city’s main sports arena, but it is new to me – and likely many digital signage people. Lit up two years ago, it is one of the main entry passageways into the Rocket Mortgage Fieldhouse, home of the NBA’s Cleveland Cavaliers. The …
An LED Butterfly, Or Maybe Dragonfly, Lands At South China Airport August 19, 2021 by Super User This is an interesting solution to an architectural problem faced by whatever media company has the concession at the international airport in the southern Chinese city of Kunming. The big bulkhead between the up and down escalators is visually interrupted by a very large vertical support column. The standard solution would be to put separate …
Florida Developer Using LED Video Wall To Make Statement About Big Mixed-Use Project August 19, 2021 by Super User The developers of a big mixed-use site in Coral Gables, FL put in a giant fine pitch LED display in the main office tower lobby to make a statement about the project. The developer, Agave Ponce, wanted the display to make it clear the property was unique for the area. Mediterranean-styled Plaza Coral Gables is …
Here’s A Big Virtual Waterfall On A Video Wall In A K-12 School. Yeah, A School. August 18, 2021 by Super User This is an LED project and custom creative that’s a little mind-blowing for a couple of reasons. It’s a BIG fine pitch LED video wall in the new common area of a Christian K-12 school in Atlanta – albeit a private school that charges more than $25K a year in tuition and has four full-time …
Philly’s Airport Concourse Lined With Big, Wisely-Designed LED Ad Columns August 16, 2021 by Super User This a great example of an OOH media company using LED display to visually dominate a space, while also factoring in the practical risks of putting a lot of sensitive technology in a very busy environment. It is the airport in Philadelphia, on a concourse that has a long series of LED displays on support …
Large Format LED Display Sales Returning To Pre-Pandemic Levels: Omdia Research August 16, 2021 by Super User The latest data from research firm Omdia’s LED Video Displays Market Tracker suggests the video wall market is coming back to pre-pandemic sales levels, and the biggest market demand is for fine pitch product. The recovery of the fine pixel pitch (FPP) category, which includes <=1.99mm, is noticeably faster than other wider pixel pitch categories …
New Nike Rise Store In Seoul Uses Run Club Data To Drive Visuals On Giant Feature LED Wall August 12, 2021 by Super User Nike seems to endlessly roll out new tech-driven concept and flagship stores, but one that just opened in Seoul is interesting for the way it blends a BIG LED feature wall with real-time data. The 24,000-square-foot Nike Rise store, which opened yesterday, has a three-story fine-pitch LED display that shows real-time running stats from the …
UK Mediaco Ocean Outdoor Launches DeepScreen Creative Service Based On Anamorphic Illusion Billboard Spots August 10, 2021 by Super User The interest and apparent demand for big LED billboard ads that used anamorphic illusion creative techniques has grown to a level that a major UK out of home media company has developed a whole service around it. Ocean Outdoor has started marketing a new service called DeepScreen, with a set of templates that can speed …
Twin 58-Floor Office Towers In China Are Godzilla-Size LED Billboards At Night August 5, 2021 by Super User When people in New York City raised a major stink about a barge on the river acting as a floating LED billboard, my first thought was that if they were upset with that, they will go thermonuclear when a media company tries to emulate what’s happening in China. Entire office buildings and central business district …
Direct View LED: No Longer the New Kid On The Digital Signage Block July 28, 2021 by Super User Guest Post: David Jones, Allsee Technologies As someone who’s been working at the forefront of AV technology for over two decades, it’s been incredible to witness the evolution of different display technologies within the digital signage industry – and in particular, direct view LED (DV-LED) solutions – over recent years. Many of the partner companies …