Mitsui Foundation Lights Up 10 Big LED Displays With Custom Content In NYC Lobby April 22, 2022 by Super User This is a very nice, quite different take on using digital display to enliven a corporate office tower lobby. While a lot of projects these days are about one very large, wall-filling display as the showpiece, the Mitsui Foundation’s renovated lobby at 1251 Avenue of the Americas in New York uses 10 LED displays notched …
Tech Giant Hewlett Packard Using Big LED To Immerse, Inspire At Houston HQ April 19, 2022 by Super User Tech giant Hewlett Packard Enterprise (HPE) has worked a series of large LED displays into its global headquarters in the Houston area, with a goal of providing immersive experiences, as well as artistic and inspirational pieces, and branded content. The displays are all from SNA Displays, are using Scala as the CMS, and were put …
Watch: Big Downtown Dallas LED Wall Becomes Virtual Rube Goldberg Machine April 14, 2022 by Super User This is pretty amazing three-dimension illusion content, done for that big LED wall on the corner of a building in the AT&T Discovery District in Dallas. The piece was developed by the local (to Dallas) agency Flight School Studio, and is a virtual/mechanical Rube Goldberg machine that is one-part musical instrument, one-part contraption. It has …
PepsiCo Using Big Displays, Projection-Mapping In Experiential Pop-Up For New Nitro Soda April 12, 2022 by Super User Soft drinks giant PepsiCo is using a combination of projection-mapping, interactive gesture software and large format displays to drive the experience at a pop-up venue opened to drive awareness and buzz for a new version of its flagship soda. The company gas taken over the lounge at the High Roller ferris wheel in Las Vegas …
116-Foot Tall LED Ribbons Front Expanded Phoenix-Area Casino Resort Tower April 8, 2022 by Super User This a super-nice integration of big LED on the side of a casino resort hotel in the Phoenix area – a 116 foot tall set of wavy 10mm pitch LED ribbon blended with an identifying sign for the property. The LED technology at the expanded Wild Horse Pass casino in Chandler is from Toronto-based Media …
Samsung’s Flagship Smartphone Gets 3D Illusion Treatment On Warsaw DOOH Display April 6, 2022 by Super User This is the first use of a forced perspective 3D illusion for creative in the Polish Digital OOH market – a corner display in Warsaw that is marketing Samsung’s latest premium smartphone. The Galaxy S22 campaign went live last night on flanking corner screens, operated by the media firm Screen Network, on the Marriott Hotel …
New Global Lego HQ Includes What Appears To Be A Giant LED-Clad Lego Brick Chandelier April 5, 2022 by Super User After five years of planning and construction, the new global headquarters of LEGO was officially opened today in Billund, Denmark – with one of the design features being what appears to be a set of suspended four-sided LEDs above a central court that are shaped to look like giant Lego bricks. The whole campus takes …
Rise Display At Center Of SPAC’s Plans To Market LED Ticker Solutions In Growing Sports Betting Market April 5, 2022 by Super User Long-time LED ticker display provider Rise Display has a letter of intent to go into an “arm’s length business combination transaction” that would take it public and brand products as the Skybox Sports Network, selling hardware and software sold into gaming and sports betting markets in the U.S.A. and Canada. A special purpose acquisition company …
MLB’s Mets Partner With Samsung To Upgrade Displays, IPTV At Home Park April 4, 2022 by Super User On the heels of word that the Toronto Blue Jays MLB team has seen its ballpark upgraded with a lot of LED comes news that another team – the New York Mets – have also unveiled a big digital upgrade at their ballpark, Citi Field. The ballpark in Queens has added a bunch of LED …
Delta Airlines Adds 250-Foot LED Ribbon To Its LAX Check-in Experience April 2, 2022 by Super User The check-in counters in the Delta Airlines section of LAX are getting a much-needed facelift, with renovations that include a 250-foot LED video ribbon behind the counters. The wall – reminiscent of what was done at Orlando’s airport – but with LED instead of countless LCDs in portrait mode – brand the airline, have custom …
