Project Profile: Coke Adds 2X2 Video Wall To S. Korean Vending Machine October 17, 2012 by Super User Interesting project from South Korea. Coca-Cola’s Open Happiness campaign includes a vending machine promotion that encourages people to follow and replicate dance moves, and win free bottles of soda. The footprint is as big as I have even seen for a vending machine, with a full two by two LCD video wall built into a …
Gear: eyevis Joins Transparent LCD Competition With Angled Retail Unit October 17, 2012 by Super User The German firm eyevis has joined the increasingly lengthy list of companies marketing solutions that involve transparent LCDs. The new units have 22 and 46-inch versions and do the same thing as the others in the space – removing the typical backplate of the display unit and illuminating the liquid crystal display using light from …
Sightings: Qdoba Digital Menu Board System October 17, 2012 by Super User The photo doesn’t do it justice, but here’s a digital menu board set-up at a Qdoba Mexican fast food place at Newark’s airport. I grabbed a shot because it is one of those rare cases where the menu board is not jammed with information and you can actually read the selections from a distance. I’m …
Gear: Using TV Broadcasting To Drive A Digital Sign Network October 17, 2012 by Super User Sending HD video via wireless has long been an aspiration of people who plan out digital signage networks and look for ways to cut cable and labor costs. We have all seen wireless video at trade shows demo’d over short ranges, but I’m not familiar with many (or any) networks using the tech to truly …
Stop Spreading The News; I’m Not Leaving Today October 15, 2012 by Super User Purely because I let people know I was going, and even had flights booked weeks and weeks ago, I’m selfishly using my creaky little soap box to let said people know I am NOT in New York this week for all the various conferences and cocktail parties for and about digital place-based media stuff. Briefly, …
OnPath Starts Digital Signage Platform Review Program October 13, 2012 by Super User Given that Pat Hellberg and I have been doing digital signage consulting for years, I get slightly twitchy when I see an announcement for a company that lays it down that it does “intelligent digital signage consulting” – like that’s something new. But I know the guys who have put together OnPath, and know that’s …
Gear: BrightSign Says New Solid State Players Rival PCs October 12, 2012 by Super User BrightSign has added what looks to be a pretty powerful new line of media players, positioning them as solid state devices that can do all the heavy lifting of PC-based solutions. “This is a major milestone for BrightSign, and we believe our new XD products will reshape the competitive landscape of our industry,” suggests Jeff …
Gear: Park Media Latest Firm To Go Android October 12, 2012 by Super User I don’t hear or read much about Park Media, but the signage software company has been around for several years now and is still cranking out product. The firm has just announced it has joined the small but growing number of providers using the Android platform to deliver a solution. The company’s Sign Center 5 …
People: Kosmidis Joins Capital Networks October 11, 2012 by Super User Toronto-based Capital Networks has a bunch of nice, very experienced people in its crew, and it has added another one as its new Director of Business Development. Angelo Kosmidis had been at Sharps Audio Visual for several years leading the integrator’s digital signage efforts, but has signed on now with Capital to develop new business …
Mall Group Takes To Doing Its Own Advertising Pitch October 10, 2012 by Super User We’ve been doing some work with a shopping mall group lately, and paying attention to how commercial property groups approach advertising in their malls. In most cases, out of home media companies just get the concession and do all the marketing, sales and execution. So it was interesting to see a Google display ad this …
