Curmudgeon Friday: The “world’s greatest” digital signage manufacturer October 28, 2011 by Super User
Immersive founder Sosa profiled by Fox Business October 28, 2011 by Super User Jason Sosa of the start-up Immersive Labs – which mashes up video analytics with other tools to do intelligent screen-based ad targeting – got a very nice, lengthy profile on Fox Business – both in video and online. I tried to embed the video, but is no workee for me. So click here. He gets …
Prysm announces $100M-plus raise to start volume production October 27, 2011 by Super User Investment capital may be hard to come by for a lot of digital signage people – and business in general – these days, but the guys at Prysm just raised more than $100 million. The company, which markets Laser Phosphor Display stackable display tiles, just announced new financing that will turn on volume production of the …
McDonald’s stressing new Digital OOH channel just a regional test October 27, 2011 by Super User That recent news about a McDonald’s TV rollout in its stores continues to get a lot of attention, and in turn generate a lot of questions. I noted at the time the very noticeable absence of PR from the fast food giant when the story came out, and the decidedly cautious comments. Now the online …
QR codes that spit back personalized responses October 27, 2011 by Super User The retail tech site Storefront Backtalk has a piece up about what’s promoted as a new generation of QR code scanning technology that goes beyond supplying generic information to something tailored to the person doing the scanning. Scanbuy says its technology can display different information on smartphones —and initiate different actions—based on things like the …
More consolidation: YCD buys C-nario October 27, 2011 by Super User YCD Multimedia has announced the acquisition of C-nario, a pair of digital signage software companies with Israeli roots who you kinda thought might get hitched at some point. “This step opens new horizons and creates tremendous opportunities for the consolidated company,” said Noam Levavi, CEO of YCD. “By combining YCD’s offering and expertise together with …
Flanigan saddles up as content shop’s new VP Strategy October 26, 2011 by Super User Very nice to read that Saddle Ranch Digital has hired on Paul Flanigan as its VP of Content Strategy. Most people who sorta know Paul probably thought he was at Rise Vision, but that gig didn’t last as long as probably Paul or Rise Vision chair Byron Darlison envisioned. The Rise gig had biz dev …
DSA names finalists for its “Crown” content awards October 26, 2011 by Super User The Digital Screenmedia Association has announced the judges’ nominees for the DSA Crown Awards, which recognizes excellence in digital signage content. The work cited involves: TD Canada Trust, done by St. Joseph Content Harrah’s Cherokee Hotel Lobby Video Wall, by Alpha Video Creative PNC Auto Loan Spot and PNC Street Marketing Content, by John Ryan Smashburger …
Big agency CEO sees huge role for Digital OOH in media mix October 26, 2011 by Super User The CEO of Aegis Media for the Americas region sees a huge role for digital place-based/digital OOH in the media mix, but Nigel Morris also sees all kinds of challenges. I recorded his presentation last week at the DPAA summit and transcribed it. I was hoping my new speech to text software would do that, …
Sun Life turns on experiential media wall featuring Cirque du Soleil October 24, 2011 by Super User The financial services company Sun Life has installed an immersive media wall in the lobby of the Kodak Theatre in Los Angeles, to raise profile and brand awareness, and its sponsorship of the Cirque du Soleil’s running engagement there. The focal point of the wall is scenes from IRIS, the famed circus troupe’s new production …
