Off-white paper was indeed a set-up for product launch January 24, 2010 by Super UserRight before Christmas the Maryland integrator Noventri issued a strange “off-white paper” about the sorry state of the digital signage industry and how buyers were being duped by false claims and how much of what’s being done out there is wrong and ineffective.I wrote about it then, first because it was such an odd, off-putting approach to building …
Often we forget the little guy, the SMB, January 23, 2010 by Super UserOften we forget the little guy, the SMB, in our discussions of the comings and goings of the Internet marketing industry. Sure there are times like this when a report surfaces talking about their issues and concerns but, for the most part, we like to talk about big brands and how they do the Internet …
the Internet marketing industry. Sure th January 23, 2010 by Super Userthe Internet marketing industry. Sure there are times like this when a report surfaces talking about their issues and concerns but, for the most part, we like to talk about big br Often we forget the little guy, the SMB, in our discussions of the comings and goings of ands and how they do the …
Monster does monster street level promotion for new MTV series Buried Life January 22, 2010 by Super User The Buried Life is a new MTV series based on an earlier documentary about four Canuck college students from Victoria, BC who do their own “bucket list” of things they need to do before they die. Given that they are still just young pups, they are getting a serious head-start on most of us, but then …
Sightings: Projection ad window in Toronto PATH system January 21, 2010 by Super User Much of the day was spent in downtown Toronto – first at the AGM for the Canadian Out Of Home Digital Association and then hanging out with Arsenal Media’s Denys Lavigne and keeping him out of trouble.Some good things coming with CODACAN, and I will flesh that out at some point. Busy. Busy.Denys and I walked from …
New interactive station for health retailers enabling shoppers to get up to speed on Eye of Newt's benefits January 21, 2010 by Super User Interactive digital screens in the health retail sector is one of those things that makes sooo much sense, because so many of the products on the shelves are exotic and unfamiliar. You have probably had the experience of walking into one of these places and picking up a bottle of Eye of Newt and wondering …
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Stratacache unveils new networked POP player/screens for retail (with pix) January 15, 2010 by Super User Stratacache was exhibiting this week at NRF and the company announced a new product that SEEMED like it was pretty interesting and really well-suited to retail. But the release did not come with any visual aids to help get my feeble mind around what the units looked like and did. So I didn’t write anything up. But …
