Mixer review September 10, 2008 by Dave HaynesIt had been too long, but the revival of the industry mixers went off nicely last night in Toronto.Along with the usual suspects like Kris, Stephen and Raji from Artisan, Jeff Wismer from DDC and Haroon and Faizal from Cognovision, there were some familiar faces and some new faces.Jack Boyczuk of Ridge Logic came up …
LevelVision hires Abitron to study store traffic on network September 9, 2008 by Dave Haynes LevelVision (client of my masters) has joined the short but growing list of screen network companies stepping up and getting real research done on what’s happening in their installed venues.A MediaPost story today details how LevelVision, which has those four panel LCDs in special floor thingdoodles, has engaged Arbitron to get a sense of the audience.Arbitron has signed …
Mixer Reminder September 9, 2008 by Dave Haynes A reminder that the first mixer in way too long is on tonight in Toronto, and from what I am hearing and reading there should be a decent turnout of people from the local industry.It is at the Six Steps Restaurant at 55 Colborne, just a few blocks east of Yonge Street in downtown Toronto. …
Gas pump TV guys become vital information source before and after hurricanes September 8, 2008 by Dave Haynes If you have read this blog for a bit, you may have noticed I am not the biggest cheerleader for the whole screens on gas pumps thing.The concept has some logic, but the crappy shovelware these networks tend to put on the screens leaves me cold … the usual, slightly aged news and weather that …
Accent Health acquired by VCs September 8, 2008 by Dave Haynes Note – The company in question is a client of my masters.Accent Health, one of the largest digital screen network operators around, and certainly one of the most successful, has been acquired by a pair of US private equity groups, according to a press release.Private equity firms M/C Venture Partners (M/C) and Banc of America Capital …
Best Buy guy peddles services in hologram September 6, 2008 by Dave Haynes This is a Best Buy promo in the monstrous Mall of America in the Twin Cities.As explained on Ad Lab, this is projection technology that bears similarities to 3M’s Vikuiti. “This digital projection signage system uses a screen to capture all available projected light. The screens can be custom cut into any shape. We also …
Another multitouch demo September 5, 2008 by Dave Haynes There seems to be a real frenzy of activity to come up with multitouch applications and demo them on large screens.The underlying technology is pretty cool (though starting to seem a little dated), but it keeps on coming.With all this work, why, why, why can’t there be a demo for something more interesting then some …
UK celeb chef bemoans screens in bars and eateries September 5, 2008 by Dave HaynesThe RSS feed from Screens.TV is a little flaky, like today, so I thought I would just flag a piece in there about the comments of a UK celebrity chef and the increasing appearance of screens in restaurants.Writing in the latest issue of Waitrose Food Illustrated – a magazine produced for and distributed by the upmarket grocer – Richard Corrigan recounts a recent dining experience: “As you try to converse with your companion, a screen …
Networking Mixer September 5, 2008 by Dave HaynesI will not beable to attend, but looking forward to meeting you all at the next event.
OMMA mag gives industry very upbeat look September 4, 2008 by Dave HaynesOMMA, the magazine for Online Media, Marketing and Advertising, has a very positive overview take on the state of this sector.Nothing overly new if you live and breathe this stuff, but a good read to pass along to people just starting to get up the curve.