Tempest about teens using Twitter stirred by twits July 13, 2009 by Dave HaynesOne of the reasons I decided to strike out on my own and focus on writing for this industry was to perhaps help influence the way companies are presenting themselves to the industry and media and also calm down some of the crazy hype out there.I just, for example, read something about a software company …
New report looks out five years on OLED, other emerging technologies July 13, 2009 by Dave Haynes OLED and electronic ink are two of those technologies that we all sorta know we need to pay attantion, but we’re not sure when or how much we need to know.If you have 3,500 or so Euros burning a hole in your pants you can school yourself up on eveything you need to know about …
Collins does a deep dive on the Danoo-NCM deal July 13, 2009 by Dave HaynesBll Collins of DecisionPoint Media Insights has a really strong, particularly thorough look at the Danoo-National CineMedia deal that went down last week, posted on the Daily DOOH blog. He describes it as a watershed moment for the DS/DOOH industry and lays out the reasons why, owing a lot to footprint, innovation and who’s writing the checks (Kleiner Perkins).Well …
German report predicting big jump in DOOH revenues July 13, 2009 by Dave HaynesA German research firm, Goldmedia, is marketing a new report on the state and future of digital signage in Europe, and hoping you have $2,560 burning a hole in your pocket. Called Digital Signage in Europe: opportunities for digital out-of-home advertising, the key findings according to a press release summary as the following: Digital out-of-home (DOOH) advertising revenues in Western Europe …
Not only a problem for interactive DS July 8, 2009 by Dave HaynesWe are developing publicly interactive apps at Jezam and it is clearly a concern we have. Part of each kiosk design is answering the question : Why would a user use our kiosk instead of his smartphone ? One answer is : curated content. He does not have to search for it, evaluate the content provider, there …
"Rustbelt" July 8, 2009 by Dave HaynesDave: In response to the posting on Stratacache’s move to a new building in Dayton, I have to say that one of my fondest wishes is to see the word “rustbelt” retired from the language. The problem with this shorthand is that it distorts the reality of what has really happened in the U.S. economy …
Transit TV – Finally Gone July 8, 2009 by Dave HaynesThank God this nightmare is gone. What torture it was to ride the bus in Los Angeles with the shrill programming blaring in your face mile after mile with no escape possible (even headphones couldn’t block it out). Once in a great while they would show an interesting travel feature or news story, but it …
Browsing the city by mobile phone presents challenge to interactive DS work July 8, 2009 by Dave Haynes One of the perceived growth areas in DS and DOOH is with public interactive screens that can help people find things and places. There’s absolutely value there, but mobile may fairly quickly make the notion of a fixed information station quaint. Consider the Dutch company Layar, which has developed what I assume is a working version …
Is Atom ready for the bigs? July 8, 2009 by Dave HaynesI keep seeing press releases like this popping up in Google Alerts, announcing new Intel Atom-based micro PCs and boards that are perfect for, among many things, digital signage.Safely hidden away in the turret of my mountaintop compound near the windswept shores of Lake Ontario (OK, a spare bedroom in suburban Toronto), I don’t have a bench …
Consolidation continues: Health Club Media Network acquires Alloy Fitness July 8, 2009 by Dave Haynes Health and fitness, like medical, is one of those advertising sectors that seems to be getting some real traction and dollars into it, and therefore triggering a lot of merger and acquisition interest.A couple of days ago we had news of VC-funded Danoo buying up IdeaCast – which has screens in health clubs among other venues …
