UK Digital Billboard Campaign Visualizes Cyber-Crime In Real-Time February 19, 2018 by Super User This is a terrific, very different way to use real-time data to drive home a compelling message for a brand – in this case a UK insurer that wanted to make small businesses aware of cyber-risks. The digital OOH campaign for Hiscox Insurance visualizes in real-time attacks on a designated “honeypot” server that would typify …
Location, Location, Location – The Science Of Placing Digital Signage Displays February 13, 2018 by Bryan Crotaz Guest Post: Trey Hicks, Visix There’s a famous tricolon popularized by British real estate tycoon Lord Harold Samuel – “location, location, location” – that was meant for property but holds true for digital signage. You want a lot of people to easily see what’s on your screens. Let’s examine a simple, but oft-overlooked aspect to …
ISE 2018: Day 3 Impressions: SOC Screens Are Rolling Out In Volume February 9, 2018 by Super User Finally spent some substantial time in Hall 8 at Integrated Systems Europe, where many of the digital signage vendors are located. That said, there are vendors – particularly smaller ones – in sometimes odd spots, the product of late bookings or skimpy budgets. I chatted with Signagelive, which has a nice integration set up with …
16:9 Projects Podcast: True Customer Experience At Toronto’s Air Jordan Store February 9, 2018 by Super User The new Air Jordan store, opened in downtown Toronto in 2017, is a three-story retail environment created with the notion of providing a true customer experience. It features an underground kids-only concourse, an industrial-designed retail level, and an upper athletic training facility. While digital signage is limited to just two areas on the top floor, …
Report: ComQi Acquired For $28M By Taiwanese Panel Maker AU Optronics February 8, 2018 by Super User Digital signage CMS software firm ComQi has reportedly been acquired for $28 million USD by Taiwanese flat panel display manufacturer AU Optronics in a play to become a total solutions provider in this industry. It’s a lot of money, and from what I understand is more than what Stratacache paid for Scala. ComQi has been …
ISE 2018 Pre-Show News And Impressions February 5, 2018 by Super User The buzz around Integrated Systems Europe is that the show, which is sort of on now but really opens tomorrow, could push past 80,000 attendees. That’s a lot of people to squeeze into the RAI conference center in Amsterdam, even with a jumbo temporary tent out front and a new exhibit are that has taken …
Why Digital Signage Is A Good Prescription For The Healthcare Industry February 5, 2018 by DanDawson Guest Post: Richard Murton, Display Technology The healthcare industry sees large numbers of people walking in and out of their doors on a regular basis, and of course, each and every one of them is completely different to the next. With patients and family members all with their own issues, and employees all with their …
Sixteen:Nine Podcasts: Jason Barak of D3 On The Rapid Rise And Future Of Fine Pixel Pitch LED January 31, 2018 by Super User 16:9 just released a Special Report called The Total Guide To Fine Pitch LED. It’s a big, 70 page look at the display technology, coming at it from all kinds of angles. The free report (you can download it here) came together, in part, because of sponsors – like the major one, custom LED design …
Intersection’s US Digital OOH Network To Run Off BroadSign Control January 30, 2018 by Super User It will be BroadSign Control under the hood, going forward, for the digital poster network run by smart cities-centric media company Intersection. Intersection will use Broadsign’s content management system, Broadsign Control, to schedule and deliver advertising and dynamic HTML5 content to a national national network of Link kiosks, urban digital poster panels, interactive station platform …
Stratacache Adopts Auto Plant Practices To Produce New Drive-Thru Displays By 1,000s At Dayton Factory January 24, 2018 by Super User Dayton, Ohio-based STRATACACHE is known primarily in the digital signage industry as an aggressive, fast-moving software and solutions company, and I doubt many industry people think about the company as a hardware manufacturer. But STRATACACHE is now very seriously into manufacturing outdoor-ready displays for the largest U.S. and Canadian QSR chains, using the kind of …
