Outfront Becomes First Out-of-Home Company to Join ANA Strategic Partner Program January 19, 2026 by John Berkovich Outfront Media has joined the Association of National Advertisers as a Strategic Partner for 2026, becoming the first out-of-home media company to participate in the ANA’s partner program. The move places the OoH operator alongside major global brands and marketing platforms that engage year-round with the ANA’s membership of senior brand and agency executives. Through …
WOO Sees 2026 as the Year of Brand Focus, AdTech Consolidation and Global Growth January 16, 2026 by John Berkovich The global Out of Home industry is entering 2026 with renewed confidence, improving market conditions and a stronger strategic outlook than it experienced in 2025, according to World Out of Home Organization (WOO) President Tom Goddard. In a New Year message, Goddard said the medium has proven resilient in a volatile advertising environment, with signs …
Investor Takes Majority Stake in Nutrislice to Scale Digital Dining Platform January 16, 2026 by John Berkovich Denver-based Nutrislice has received a majority investment from Accel-KKR, a global software and technology-focused investment firm, to support the continued expansion of its digital dining platform for non-commercial foodservice operators. Nutrislice provides an integrated suite of tools that includes online menus, mobile ordering, digital signage, e-ink food labels, and branded dining websites, aimed at modernizing …
Pro Display Shipments Dip in Q4 Despite Full-Year Market Growth January 16, 2026 by John Berkovich Global shipments of large-area displays grew 2.9 percent year over year in 2025, but the public information display (PID) segment – the category that includes most digital signage and commercial out-of-home screens – moved in the opposite direction at the end of the year, according to new data from Omdia. The research firm reports that …
Hypermedia Launches Real-Time Programmatic DooH Network Across the UAE January 15, 2026 by John Berkovich Hypermedia has rolled out a new generation of real-time programmatic digital out-of-home across the UAE, using audience measurement technology by Swiss provider Advertima. The network encompasses 250 screens equipped with sensors and edge processing to deliver dynamic, context-aware advertising. The screens analyze audience movement and environmental conditions locally, enabling creative to adapt in real time …
Screenverse Named Exclusive Programmatic Partner for Macerich’s U.S. Mall Network January 15, 2026 by John Berkovich Screenverse has been appointed the exclusive programmatic partner for Macerich, giving advertisers streamlined access to digital out-of-home inventory across one of the largest portfolios of high-end shopping centers in the United States. Under the agreement, Screenverse will manage programmatic activation across Macerich’s premium digital screens, while the mall owner continues to operate its direct sales …
Lego Turns Las Vegas Exosphere into Interactive Star Wars Trench Run January 14, 2026 by John Berkovich Star Wars fans must have been over the moon (pun intended) with this one. The Lego Group and Sphere Studios used the exterior of Sphere in Las Vegas to stage a large-scale, interactive Star Wars experience during CES 2026, transforming the venue’s 580,000-square-foot Exosphere into a brick-built version of the Death Star to mark the …
Hisense Joins the Movable Display Trend With Battery-Powered 27-Inch X7 Pro Smart Screen January 14, 2026 by John Berkovich Following similar launches from LG and Samsung, Hisense has entered the growing category of movable, all-in-one displays with the introduction of the X7 Pro, a 27-inch smart screen designed to be rolled from room to room and used without a constant power connection. The X7 Pro has debuted in China and features an integrated battery, …
University of Illinois Plans Record-Setting Scoreboard and Major Tech Upgrades January 14, 2026 by John Berkovich The University of Illinois is undertaking a comprehensive technology modernization at Gies Memorial Stadium that will be headlined by what is expected to become the largest scoreboard in college sports, along with new bowl LED displays, a redesigned stadium audio system, and upgraded broadcast infrastructure, in time for the 2026 football season. Anthony James Partners …
Optisigns Launches Optidev.ai, An AI-Powered App Builder For Digital Signage January 14, 2026 by John Berkovich The team behind the Optisigns CMS platform has launched Optidev.ai, a new AI-powered application builder that lets users create and deploy screen-ready apps without writing code. Optidev is positioned as a no-code and low-code tool that allows users to describe an application in natural language and have the platform generate a working app that can …
