Spreading Festive Cheer And Driving Sales With In-Store Digital Signage Technologies: Spectrio October 9, 2024 by Super User SPONSORED CONTENT By Ron Levac, Spectrio The holiday season is a critical time for retailers – with the period between October and the end of December often called the golden quarter for sales. A successful holiday season can make a retailer’s year, while a poor one can lead to losses, cash flow problems, and excess …
Fans Could See Themselves As Adele On Giant LED Screen During Singer’s Munich Concert Residency October 9, 2024 by Super User Singer Adele’s month-long run at a pop-up concert venue in Munich this summer attracted a lot of attention for the sheer scale of the very wide LED backdrop, but the show also had a clever social media/AR thing happening that allowed fans to have their faces swapping out the star performer’s face. They did that …
Near-Transparent LED Panels Create Faux Water Feature At Guilin, China Exhibition Hall October 4, 2024 by Super User The flowery descriptions and misuse of holographic and invisible are a bit much, but this installation using super-thin mesh-like display panels made by the Chinese company Muxwave is nonetheless interesting. There was a point when big video walls started replacing things like high-maintenance water features in the lobbies of commercial buildings, and now we have …
Ambitious New Pop-Up Store On London’s Oxford Street Borrows On Nearby Outernet London’s Visual Scale September 30, 2024 by Super User Something that might be described as a pop-up retail version of the immersive, LED-driven Outernet London attraction is opening soon just a couple of blocks away, on the UK capital’s busiest high street. Future Stores will fill the Oxford Street-facing ground floor of a commercial block, using big entryways and curtain wall glass to give …
LED Curtain Creates Ambient Three-Dimensional Low-Rez Visuals In Paris Concert Hall Lobby September 27, 2024 by Super User A three-dimensional display has to have some dimension and volume to be more than marketing 3D – though lots of 2D products trick the eye with transparency and clever creative. Here’s a very low-rez 3D display related to the beauty products brand CLARINS, a 360° art installation in the lobby of the Salle Pleyel concert …
Portuguese Youth Center Nicely Integrates Ribbon-Style Touch Into Center’s History Wall September 27, 2024 by Super User This an interesting approach to doing an interactive video wall for a scenario in which budget restraints would almost certainly come into play – a touch-enabled stretch display on an otherwise printed wall display that provides a community youth center’s history and milestones. Floor to ceiling video walls are great, but the costs can be …
Watch: A Giant Butterfly With LED Wings September 26, 2024 by Super User This is not what I’d call digital signage, bur it is using LED to offer up something that is the definition of experiential – a giant butterfly with some 39,000 LEDs that flaps its wings as people below use an oversized porch swing. The 26 x 14 foot butterfly is 15 feet above the ground. …
NBA’s Miami Heat Incorporates Giant LED Torch Inside Its New Center-Hung Scoreboard At Home Arena September 23, 2024 by Super User This is a good example of how LED introduces more design flexibility for digital displays in large venues – a giant LED sculpture shaped like a flame that fills the space inside an otherwise floating center-hung scoreboard and replay screen array at the arena where the NBA’s Miami Heat plays. The logo-shaped LED sculpture is …
Shopfront Windows Projection-Mapped In Chicago To Push Dua Lipa Concert Tickets September 20, 2024 by Super User This is a nice, simple example of using projection-mapping on the windows of a presumably empty retail space in Chicago, driving ticket sales for a concerts a year out. The campaign for pop star Dua Lipa is running on unused retail windows in targeted neighborhoods in the city, using start-up Visual Feeder’s projectors and window …
Chinese Mall Fills Its Atrium Space With Transparent LED And Experiential Creative September 19, 2024 by Super User Maybe it’s a simple case of the people generating posts having a limited command of English, but sooooo many Chinese LED manufacturers who use Linkedin as part of their marketing efforts put up material that can be interesting to see, but offers few or no details on what readers are looking at. This is a …