Video: Clever Creative Drives Illusions On Corner Of Changsha Office Block December 30, 2024 by Super User The Yaham staffer posting this on Linkedin unfortunately references this as a “naked-eye 8K 3D screen” on a building in Changsha, China, but this caught my eye because at least one of the visual illusion creative pieces running on the screen does a nice job of working with the physical features of the building. The …
Wallace & Gromit Christmas Show Projection-Mapped On Battersea Chimneys In London December 17, 2024 by Super User The studio that produces the animated stop motion comedy film series Wallace & Gromit teamed up with arguably the most famous tenant of the renovated and revived Battersea Power Station in London for a holiday season projection mapping show that runs until New Year’s. The Christmas tree projection on two of the building’s iconic chimneys …
Italian Digital Artist Quayola Invited To Projection-Map Barcelona’s Casa Batlló Just Ahead Of ISE December 12, 2024 by Super User While display tech tends to take center stage at Integrated Systems Europe, the big trade show’s organizers are again reminding attendees that creative makes or breaks visual projects – no matter how fine the pixel pitch or high the lumens count. The Barcelona trade show’s creative keynote for the early February event is Davide Quagliola, …
Shifting From Chipsets To Vegan Sneakers: London’s LED-Filled Future Stores Gets New Tenant December 6, 2024 by Super User Intel has moved out and a VERY different brand has moved in to that hyper-ambitious immersive retailing pop-up store in central London. The new short-term tenant at the LED-dominated Futures Stores, on London’s Oxford Street, is the Scandinavian “urban-lux vegan trainer and apparel brand LØCI” – with substantial help and shared branding by the social …
Has 3D Creative For Billboards Had Its 15 Minutes (or Months) Of Fame? December 4, 2024 by Super User I am absolutely not a motion graphics designer or any other valid description of a creative pro, so bear that in mind when I suggest the whole 3D visual illusions/anamorphic display thing has maybe had its 15 minutes – or 15 months – of fame. There has been some really good work done by creatives …
Drink Marketing Effort In UK Tescos Manages To Put A Big Display, In Front Of A Big Display December 2, 2024 by Super User This is an in-store interactive marketing campaign that pairs a sampling station with an augmented reality display that makes willing shoppers into one of the two main characters from the new Wicked movies, and the thing that catches my eye most is how this set-up is pretty much blocking out the big, expensive aisle-end display …
Oldie But (Very) Goodie: LCD-Based Video Wall Array At Birmingham, AL Airport December 2, 2024 by Super User Just about everything covered here involves new or updated technology and new deployments, but here is something that’s been in place for more than a decade but remains noteworthy. It is a mosaic LCD video array at Birmingham Shuttlesworth International Airport in Alabama, described as using depictions of movement, migration and marching from different eras …
Transparent Display Emulates Red Light District Window To Try Solving Amsterdam Cold Case November 11, 2024 by Super User If you have been to Amsterdam and found yourself walking at night through the central area’s famed “Red Light District” you have likely seen sex workers in street windows, making passersby aware of their services and availability. The Dutch firm HereWeHolo has one of its life-sized transparent LCD enclosures installed in that area, at the …
Wraparound LED Creates Animated 10-Foot Wine Bottle For Retail Marketing November 11, 2024 by Super User This is a hard to miss in-store display that was developed, very obviously, to market a wine brand – developed by UK-based specialty Display solutions Display Innovations. The set-up is flexible 2mm pixel pitch GOB LED (Glue On Board, meaning that the light packages are protected by an epoxy coating). The LED wraps around the …
More Than 100 Epson Projectors Fill New Immersive Space In Rural Kansas November 7, 2024 by Super User Another one of those projection-driven immersive experiences is opening tomorrow, and along with all the tech being used, one of the most interesting aspects is the location: Manhattan … Kansas. It’s a town of about 50,000, about two hours west of metro Kansas City. The new Museum of Art + Light (MoA+L) includes a big …
