UK DOOH Campaign Thanks All Frontline Workers April 3, 2020 by Dave Haynes The UK’s Digital Out of Home industry has collectively launched a Grateful Britain campaign across the countries – geared to passing on gratitude to NHS staff and other key workers that continue to work on the frontline of the fight against coronavirus. Says the PR: Initiated by Outsmart, the OOH trade association, the campaign runs …
Rise Vision Develops Free Chrome Browser Extension For Coronavirus Safety Tips April 2, 2020 by Dave Haynes As well know, digital signage isn’t all that relevant right now when many to most of the “places” were screens are fixed are empty, and most everyone is at home. That will change, with time. But for now, companies like Rise Vision are thinking about ways that signage-like communications can still happen for people whose …
New COVID-19 PSA Campaign Cleverly Reminds People It’s Not Great To See Each Other March 30, 2020 by Dave Haynes This is a terrific, super-simple media public service media campaign developed in the UK to steadily reinforce to people in the UK and globally to continue social distancing and stay at home unless they need to get out for essentials like groceries and medicine. The campaign was organized by Fiona FitzGibbon, Founder of UK-based Diversiffi Media. …
New Pandemic PSA Available For Download; Focused On Thanking Frontline Workers March 27, 2020 by Dave Haynes Jeremy Cleek, the founder of LA-based creative shop Studio Kudzu, contacted me last week, offering to help develop creative for coronavirus awareness PSAs. The fool. I got back in touch, thinking this was a chance to get something developed that was different from the terrific range of stills, motion graphics and videos that have been …
ScreenCloud’s Mark McDermott On How A Pandemic Changes How Workplace Messaging Is Done April 16, 2026March 25, 2020 by Dave Haynes ScreenCloud has been around for five years now – a pure software startup that aimed to bring web technology fully into digital signage. Now the London-based company has roughly 100 staffers in the UK, US and Thailand, and is evolving from having an SMB focus into servicing enterprise business. I’ve spoken to co-founder Mark McDermott …
DPAA, Indie Agency Madwell Team Up For Global “We Are The Countervirus” PSA Effort April 16, 2026March 24, 2020 by Dave Haynes The DPAA has collaborated with the Brooklyn-based indie ad agency Madwell on a public service media campaign geared to digital out-of-home screens across the globe. Called We Are The Countervirus, the campaign already has committed inventory in screens from numerous DOOH networks in the US and UK, and more screen time is being pursued with …
Introducing Learning: A Central Calendar For Industry Webinars And Webcasts March 23, 2020 by Dave Haynes After a pitched battle with a plug-in for WordPress, I kinda sorta mostly have an events calendar running here under the banner of LEARNING. You will find a link to LEARNING on the main navigation menu beneath the SIXTEEN:NINE logo, and a widget on the RH sidebar of pages, that lists events by date. It …
Software Shop Tightrope Develops Dedicated Site On How To Work Effectively From Home March 20, 2020 by Dave Haynes Minneapolis-based digital signage and broadcast software company Tightrope Media Systems has been largely a remote working firm for a few years, so the workplace disruption brought on by a pandemic has been minimal. “Given the current work environment I thinking about how we could be helpful to our customers, channel partners, and colleagues,” says …
Video: The Rationale And Benefits Of Digital Signage In Cannabis Retailing March 17, 2020 by Dave Haynes Few retail verticals need digital signage the way cannabis retailing needs it. You have a wide range of products emerging from a black market into licensed main street, mainstream retailing and a whole bunch of new customers whose collective understanding doesn’t extend much beyond knowing they won’t get arrested for buying it. As a boomer, …
Swiss Coffee Machine Firm Adds Digital Signage To Its Latte-Makers March 16, 2020 by Dave Haynes Putting displays on vending machines and appliances for digital signage purposes is not new, but I don’t THINK I have seen an application that sees the fancy coffee machine in workplaces doubling up as a messaging screen. The Swiss firm Franke Coffee Systems – or the more interesting handle Franke Kaffeemaschinen AG – has coffee …
