Two Keys To Creating Unforgettable Customer Experiences, In Any Physical Environment August 5, 2016 by Michal Lisewski Guest Post: Jeff Dumo, Array Interactive For the last seven years, my company has focused on creating digital experiences within physical environments to connect people and brands. In each case, custom content was powered by digital signage display systems, video walls, gestural systems, reactive and interactive installations, and other digital touch points. Some have been …
And Now There Are Digital Signage Pokémon Templates August 3, 2016 by Super User The whole Pokémon Go thing escapes me, but I’m guessing there are countless baby boomers who aren’t quite seeing the thrill of running around catching imaginary cartoon characters on a phone. But we’re not the market, and it’s clearly taken off among a younger crowd. Mark McDermott from Screen.Cloud provided a useful post this morning …
How Local Businesses Can Use Digital Signage To Attract Pokémon Go Fans August 3, 2016 by Niel Rieger Guest Post: Mark McDermott, ScreenCloud If you were ever a fan of Pokémon as a kid or teenager, you’ll know about Pokémon Go, a new app developed by Niantic. Pokémon Go creates an augmented reality experience (something virtual appearing in the real world), to allow you to chase Pokémon characters all over town, to lure …
Solving The Digital Signage Content Riddle In Small Businesses July 25, 2016 by Joni Schmeichel Guest Post: Joshua Gross, KIO digital signage The effectiveness of a digital signage marketing strategy ties directly to the quality of the content. Think about all those “targeted” monthly home marketing magazines that you’ve found in your mailbox, and dumped directly into your recycling bin. Much of it is badly-designed, using grainy images and unpolished copy, and it …
Projects: Virtual X-Ray Scans Mazda 3 At Trade Show July 22, 2016 by Super User A Colombian company came up with a very clever idea for showing what’s under the hood, and more, of a new Mazda 3, for a marketing show in Bogota. Vinilo Lab put a 65-inch display panel on a track that slid along the front of the car display, creating the effect that the monitor was scanning …
Mvix Ends Up In Court, But That’s OK July 22, 2016 by Super User The Washington, DC-area digital signage firm Mvix has found itself in court, but in an entirely good way. The company, which does cloud-based software, has developed a dynamic Digital Docket Display widget aimed at courthouses – showing real-time case information, including case numbers, parties involved, courtroom and time. Docket Display Systems, says the company in …
Digital Signage Solutions Firm KIO: Use Our Tech And Service, And We’ll Throw In Creative July 21, 2016 by Super User Google Alerts’ digital signage search term digest for this morning popped up yet another software company going after the small business market with a cloud-based solution, but I was please to see this one had an interesting twist. You pay for a media player with software, and the deal includes custom creative and content management …
Digital Trends Showcase Moves Down Road To The Falls For 2016 July 21, 2016 by Super User The guys who do the annual Digital Trends Showcase in Toronto – which has run each fall for the last few years – have moved on down the highway to Niagara Falls, Ontario for this year’s event. The event – which I’ve not been to for various scheduling or traffic avoidance reasons – puts several …
Board The Queen Mary For A Digital Signage Tour, Aug. 10th July 20, 2016 by Super User Digital Signage Expo is planning an informal tour and mixer on the Queen Mary cruise liner, which has been a part of the Long Beach, CA waterfront for many years as a working museum hotel and restaurant. The August 10th event will run from 5:30-7:30 p.m. on the ship. At rush hour, it’s about a three …
Projects: Giant Interactive Wall Turns On At Smithsonian’s Flight Hall July 20, 2016 by Super User This is a massive new interactive video wall at the newly renovated Milestones of Flight Hall at the Smithsonian National Air and Space Museum in Washington, DC. It’s a 16- by 12-foot interactive media wall that prompts visitors to explore, collect, and save their favourite objects from the museum’s collection, using the museum mobile app. The project was put together …
