How Aitrak Says Its AI-Driven Eye Tracking Platform Gives Creatives Superpowers January 30, 2019 by Super User It doesn’t matter how slick your software is, or how beautiful and robust a display may be, if the content on a digital sign doesn’t attract attention and hold it, at least for a bit. So tools that help track and analyze how people view advertising, packaging and other marketing messages can be incredibly valuable. …
Watch Video Of LG’s Insane 260-Screen OLED Demo At CES January 24, 2019 by Super User Good … freaking … Lord!!! Here’s a video of the absolutely massive curving OLED video wall that was the unmissable eye candy for LG at its booth earlier this month at CES in Vegas. I have not been briefed on what LG will do at ISE – which is also a monster trade show. In …
Santiago’s Subway Rolls With Smart Stations, Data-Driven Screens January 24, 2019 by Super User This is an information-rich digital sign on Chile’s Santiago Metro. It runs ad messaging and educational messages, but what I like is the amount of detail in the train status messaging. The city’s transit system is using DENEVA, the transit-focused digital signage system developed by Spain’s ICON Multimedia. The project, says the company, includes 18 “smart stations.” DENEVA platform enables …
Interactive Cube Promotes Cooking Show To JFK Airport Travelers January 23, 2019 by Super User This a pop-up marketing campaign at Terminal 4 of New York’s JFK Airport – an interactive food dispenser used to promote the Netflix show Final Table. Says mediaco JCDecaux: Netflix collaborated with JCDecaux North America to promote its ‘The Final Table’ culinary competition series by creating a mini-meals food dispenser cube in Terminal 4 at …
Mvix Puts 150 Business Data Sources And Widgets In New Portal January 23, 2019 by Super User DC-area CMS software firm Mvix has announced a data integrations portal with more than 150 business data sources and integrations – enabling end-users to automate the presentation of content from sources as diverse as HubSpot and court dockets. The portal, says Mvix in a press release, includes data sources like Salesforce, Google Analytics, HubSpot, MySQL, Quickbooks, …
Chinese Beauty Brand Nu Skin Fills Shenzhen Flagship With Digital Screens January 22, 2019 by Super User This is a very ambitious, digitally-rich flagship store for Chinese health and beauty brand Nu Skin, opened recently in Shenzhen. Toronto-based Shikatani Lacroix Design (SLD) worked with consulting firm MetaThink to build a store intended as an experience center that reflected the company’s story and brand culture, and showcased products. The store has more than 50 screens in a …
New Orleans Car Dealer Uses Digital Billboards To Troll NFL After Missed Call January 22, 2019 by Super User Hat Tip to Datacall’s Tim Vance for flagging this … A New Orleans man who owns multiple car dealerships around that city has booked LED billboards around the Atlanta area to troll the National Football League ahead of the Super Bowl there, in the wake of an awful missed call that very, very likely kept …
Digital Signs Of The Times: Shutdown Time Counters And Birdbox Challenge Warnings January 18, 2019 by Super User The digital signage CMS software company Rise Vision produces a lot of free, ready-to-use templates for its big base of 9,000-plus customers, and while most of them are things like welcome messages, promotions, menus and calendars, the company’s creatives have also produced things that are more public service-oriented, like anti-bullying messages. Reflecting how things have …
How Chive Media Keeps Butts On Barstools, And Its Plans To Expand Its Screen Network Well Beyond Bars January 16, 2019 by Super User The big selling point for Chive TV is that the streaming channel’s five-hour mix of curated social media content keeps butts in barstools. The Austin, Texas-based company has some 4,000 bar and restaurant venues running content on one or many of their TVs, and about 500 more come on monthly – with a lot of …
Projection-Mapping; Video Wall Turn Airport Garage Walkway Into Stunning Display For Genesis January 9, 2019 by Super User This is a very nice, inventive projection-mapping job done at Toronto Pearson Airport for the lux vehicle, the Genesis. BIG Digital, a Toronto solutions provider that kinda sorta specializes in temporary digital signage displays, put together a custom exhibit along one of the walkways in from the parking garage to Terminal 1, the one Air …
