Kaijus Asteljoki On Making Workplace Digital Signage Interesting, And Automated December 5, 2018 by Dave Haynes Workplace communications is one of the most active verticals in digital signage, and a big reason for that is the ability of screen technology to get important information to staff – without hoping they open and read mass emails or see posters on breakroom cork boards. The Finnish startup Valota saw the rise in business-based …
External Media Players are Better Than Smart Displays, Right? Not So Fast December 4, 2018 by sixteenninewpadmin Guest Post: Curtis Campbell, Hughes Virtually everywhere we look, we see divisions. Be it politics, how to raise children, dogs versus cats, there never seems to be a winner-take-all argument. And digital signage technology is no different. For a few years now, signage buyers have been presented with an alternative to external digital signage players – namely SoC …
Sports Retailer Decathlon’s First US Store Features LED Video Wall December 3, 2018 by Dave Haynes Decathlon is the world’s largest sporting goods retailer, with more than 1,350 stores in 39 countries, but the French company only recently entered the US market. Decathlon Sports has moved into 8,313 square feet on the ground-floor space of 735 Market Street, a building designed by legendary architect Willis Polk and opened in 1908, in …
Ryan Croft of TransitScreen On Making Content That Moves People November 28, 2018 by Dave Haynes This is inadvertently turning into transit digital signage month on this podcast, having spoken lately with CHK America about epaper transit signs and just last week with Roadify, which aggregates data from transit systems. This week I’m talking to Ryan Croft, one of the co-founders of TransitScreen, which has made a mark in North America …
This Movember-Focused Digital Poster Recognizes, Responds To Facial Hair November 23, 2018 by Dave Haynes This is a great example of how video analytics technology can be applied to a digital OOH ad campaign – adding some surprise and whimsy for people, particularly men, who walk by a digital poster. The Movember Foundation, the men’s health charity, is running a campaign in the UK and Australia that uses Quividi’s pattern …
Practice Makes Perfect – Why You Need To Pilot Digital Signage Projects November 9, 2018 by sixteenninewpadmin Guest Post: Ellyce Kelly, Visix “Before anything else, preparation is the key to success.” – Alexander Graham Bell After spending a significant amount of time and money planning and choosing your digital signage system – hardware, software, subscriptions, content strategy, staff to manage it, etc. – you want to make sure that your launch creates …
Taking Analog Style, And Going Digital With It November 9, 2018 by Dave Haynes Here’s a digitized take on those analog flip-flap, flip-disc boards, like the ones coming out of Philadelphia profiled yesterday. The New Zealand wing of the Flight Centre travel agency chain, if it is like Flight Centres I’ve seen elsewhere, has for many, many years had signs in windows and inside that list airfare costs for …
LED Light Displays Show The Ebb And Flow Of Boston’s Tides, Using Data Visualization November 8, 2018 by Dave Haynes This is one of those projects that treads the line between light and signage – though I’d probably argue it’s much more about lighting. But very smart lighting, that is visualizing data. So kinda signage. Which is why I am writing about it. Tidal Light is a public data sculpture that uses addressable LED light …
PowerPoint-based Digital Signage Platform Offers All-In $190 Solution November 8, 2018 by Dave Haynes Mention PowerPoint as a digital signage tool and a lot of industry people go into teenager eye-rolling mode. But that’s a bit unfair, as I don’t think it’s ever wise to dismiss a presentation tool familiar and used by millions and millions of business people, globally. I got a note the other day from a …
YCD Latest Digital Signage Company To Add In-House Shopper Analytics November 2, 2018 by Dave Haynes Retail analytics seems to now be a thing in digital signage, many years after companies like Cognovision (Intel bought) and VideoMining popped up and tried to make the case for software partners doing integration for their screens. Many things have, of course, changed in the ensuing years – notably cloud computing, cheaper and faster hardware, …
