420,000 sq. ft. media screen wraps stadium for 2022 Qatar World Cup December 2, 2010 by Dave HaynesThe heart of someone handling Middle East sales inside Christie Digital probably skipped a beat or three today when news came along that Qatar won the bid for the 2022 World Cup. It is very far off, but what might get that person going – as well as anyone who sells high-end projection systems – …
DSE skeds another speed-dating weekend retreat December 2, 2010 by Dave HaynesDigital Signage Expo’s organizers indicated in the wake of their first industry forum that they were going to do two of them in 2011 – one on each coast. The first one has now been announced – for May 15-18 in St. Petersburg, FL, at the Vinoy Resort and Golf Club. Peerless has already stepped …
How to be better at messaging and marketing for digital signage December 2, 2010 by Dave HaynesI did a piece for Richard and the team over at Digital Signage Expo that should be good food for thought as vendors start their planning – if they’ve not already – for the upcoming trade show season. In a nutshell, actually give the messaging some deep thought. Too many vendors seem to just go …
Content award entries double for DSE 2011 December 2, 2010 by Dave HaynesRichard Leibovitz, editorial director of the DSE trade show and also the guy behind most of the educational components of the event, tells me the number of entries for its content awards have doubled this year, to roughly 100. More generally leads to better, and also adds some diversity. With every captain of the industry …
Capital Networks/Digimation release v4 software December 2, 2010 by Dave HaynesToronto-based Capital Networks and its longtime software partner Digimation have been in this space for more than a decade, and are now into version 4 of its Audience platform. The companies’ press release reports Audience 4.0 puts a big focus on HD quality video output, and adds “smart, enterprise-level scheduling” that enables hyper-targeting down to …
The Screen Forum professes its Love for Content December 2, 2010 by Dave HaynesUK-based The Screen Forum has announced a new creative showcase called LOVE CONTENT, in collaboration with the communications agency SPAFAX. The program is intended to showcase, promote and celebrate the growing body of good work in the sector. Open to all – the aim of the Gallery is to provide a platform for creative teams to …
Do people want to watch TV out of home? November 30, 2010 by Dave HaynesTurner Broadcasting and IndoorDIRECT have worked a content deal that will see the broadcaster’s broad portfolio of content available to run in some fashion on DOOH screens installed in some of the bigger quick-service and fast casual restaurant chains in the U.S., including McDonald’s, Wendy’s, Hardee’s and Carl’s Jr. Reports Adweek: The deal underscores the importance of …
VIF hits 1,000 digital signage screen milestone in Quebec November 25, 2010 by Dave HaynesBenoit Johnson, who runs Montreal-based VIF Communication, sent a note along to note his company just installed digital signage display no. 1,000 on its managed networks in Québec. The bulk of those screens are in the fresh produce sections of some 200 IGA supermarkets around the province, which are intended to influence purchase behavior. VIF is also …
Think BIGGER: Think Digital Signage Networks (rAVe video) November 24, 2010 by Dave HaynesMy content partners over at rAVe [Publications] have pulled together a presentation and put it to video to make the case in the Pro AV sector for more companies to get involved in digital signage. “Think BIGGER: Think Digital Signage Networks (Why you should do DS)” walks viewers through the rationale for digital signage networks. …
NanoLumens gets big, curved profile at Vegas gaming expo November 23, 2010 by Dave HaynesI’ve said to the NanoLumens guys one of the things I really like about their flexible LED technology is how it can conform to curved surfaces. They’ve said, “Yup, but we hardly get asked about that.” Slightly weird, given how many rounded walls and support columns are out there that wouldn’t look very good with …