Projects: Aerva Rolls Out Big POP Network For Brewer November 19, 2013 by Super User Boston-based Aerva has pushed out a brief release about a deal that could see as many as 2,000 c-stores in the US installed with a digital POP set-up for a major brewer. As is often the case with big brands, getting formal approval to do PR is as easy as running the Ironman Triathlon. So …
2014 Preset Group Digital Signage Expo Mixer Taking Shape November 19, 2013 by Super User Planning for the 2014 Preset Mixer started, in some ways, right after the 2013 edition. We loved the space, so we put a hold on it, and started talking about tweaks on the formula. All was tracking nicely, and then we had to make a venue change. The Hard Rock on the Strip tripled the …
Projects: NCSA Using Digital Signage As It Connects Student Athletes to Scholarships November 16, 2013 by Super User Here’s another great example of a company making an investment in a proper case study video, to tell a stronger story about a video-based project. Signagelive has produced a video about a small but nice job involving the National Collegiate Scouting Association, a for-profit company that connects student athletes with scholarship-granting higher ed schools. NCSA …
Share Prices Take Big Drop In Wake Of RMG Q3 Financials Release November 15, 2013 by Super User RMG Networks issued its Q3 earnings yesterday, and the market either didn’t like them or is jumpy about something else, as the share value has dipped big-time. It’s off 13% today as I look, and trading at waaaay below what it was in the spring when the company went on the market. It is …
Now Spanish Digital Signage Networks Can DOOHgood November 15, 2013 by Super User Typhoon Haiyan – Cruz Roja Española from SEENSPIRE on Vimeo. Seenspire has produced a variation on earlier DOOHgood spots that is good for networks of all types operating in Spain. It directs donors to a texting program in that country geared to the Red Cross. Extra thanks goes to Spanish digital signage vet Roi Iglesias …
Projects: Gorgeous Information Wall At Dutch Airport (With Video) November 15, 2013 by Super User Case Study: Eindhoven Airport Video Wall from SEENSPIRE on Vimeo. I’ve noted a number of times how impactful a great piece of video can be in telling a story about a digital signage project, and lamented how so few companies do it. A crazily high percentage of PR people and marketing managers send me stuff …
DOOHgood Spots Find Way To Manila November 15, 2013 by Super User We know DOOHgood spots are running in Canada, the US and UK, but here’s word that spots produced through DOOHgood have found their way to the Philippines. Vlink Interactive has a flat panel display network at Manila’s international airport, and is now running spots produced on the other aside of the world, in Lancashire, England. …
Fresh New Video PSAs For Typhoon Haiyan Relief, From Seenspire November 15, 2013 by Super User Here are three Public Service Announcement videos – like all the others, free to use – for driving donations for Typhoon Haiyan relief in the Philippines. There are very nicely executed pieces for the US and Canadian markets, including a Canadian version done in French for Quebec and other parts of the country where that …
Projects: Silver Jeans Gets Big Screens November 14, 2013 by Super User Retailer Silver Jeans Co., which sells guess what, has turned on a new stylized concept store that puts a video wall as its centerpiece. The new concept uses music and video wall technology (from YCD Multimedia) to build customer loyalty within a multi-sensory environment that captures attention and shares the Silver Jeans’ story. The concept store …
Nothing Says Christmas Like An Intel® Core™ i5-2500S November 14, 2013 by Super User I’d file this under curios – in that way Intel can do curious things. Like launch a digital signage content management system the market didn’t need (and then largely make it disappear). Five months later and still waiting for the guest post offered and accepted by Joes Avalos. Anyway, Intel is opening a pop-up store …
