Cisco Still Doing Digital Signage Deals, Despite Reports It Left Space December 9, 2013 by Super User The conventional wisdom is that Cisco is no longer in the digital signage space, having bingo’d the internal team that was marketing its product more than a year ago. However, the more accurate story is that the networking giant still markets and sells that capability. It does so through a partnership with Dallas-based AppSpace, which …
Report: Newer iPads Being Used For Digital Signage Can Double As iBeacons With No New Tech December 7, 2013 by Super User There’s a very interesting piece in TechCrunch about Apple’s iBeacons and in-store digital that’s well worth a read. It goes into the long view Apple had for using Bluetooth LE in iPads and it means a pile of 3rd Gen and newer iPads already being used in retail as digital signage and POS can also …
What Apple’s iBeacons Mean For Digital Signage December 6, 2013 by Super User Apple has reportedly turned on its iBeacons capability in all of its 250+ US stores, giving it the capability to push messages to opted-in shoppers as they wander near and into the store. The tech uses the newest low-energy flavor of Bluetooth, and users need an official iOS Apple Store app for things to start …
Acer Blurs Digital Signage Tablets and Displays Further With New Win 8 All-In-One December 5, 2013 by Super User We told you recently about Acer releasing a 27-inch all-in-one display with an ARM processor that was, in effect, a crazily-big Android tablet. And one that could in theory serve some digital signage needs, and be a smaller, more open variant of a Samsung Smart Sign. Now via Engadget we see that Acer has released …
18 Digital Signage Answers To Meeting Room Booking Nightmares December 3, 2013 by Super User Looking for a meeting room solution? This post has proven so popular I started a dedicated micro-site for meeting room and conference room sign options – cleverly called Meeting Room Signs. OK, maybe not so clever, but certainly unambiguous. It’s a searchable directory of all the options out there. You can drill down by things …
Winning Airport Business Just Got Harder For Pure-Play Digital Signage Companies December 3, 2013 by Super User We see new guys coming into the digital signage sector all the time, from all angles. Some tend to make you think, “Oh Jeez.” Others generate an “Oh Really?” Put this in the latter camp. A very large, well established engineering company that’s part of a $180B asset management company, is now doing digital signage and …
BA’s Big Buzz Digital OOH Campaign Spawns Domino’s Parody December 3, 2013 by Super User In a sure sign that the Digital OOH industry has found its place, digital ads in public spaces are now spawning parodies. The British Airways billboard that used flight status data to have a little kid point at a plane as it flew off behind and beyond a digital board generated so much buzz that …
Projects: Christie’s Experiential, Organic, Video-Filled Canadian Lobby December 3, 2013 by Super User I was in this lobby when you still had to wear a hard hat and safety boots, so it’s very cool to see a video of the fully finished work of Montreal’s Arsenal Media and marketing and technical people at Christie Digital in Kitchener, Ontario. These are three clusters of Christie’s MicroTiles (119 in all) …
DOOHgood Spots Running In Finland December 2, 2013 by Super User Here’s a shot of a DOOHgood campaign for Typhoon Haiyan relief running in a shopping mall in Finland, thanks to JC Decaux and BeatPixels. The spot has been running on 72 screens in Finnish malls, including those huge 70-inch displays. A reminder now that we’re past Thanksgiving and the global news media has moved on …
Projects: Verizon Opens Over The Top Destination Store December 2, 2013 by Super User Here’s a video walk and talk piece about Verizon’s new flagship, or destination, store at the giant Mall of America in Minneapolis-St. Paul, MN. This is one of those money is no real object projects where the executive brief from management would have been something along the lines of: “We want a lot ‘Wow Factor.’” …
