Why I’m Going To InfoComm: Gajendra Ratnavel, L Squared June 9, 2015 by Super User L Squared is a busy digital signage software and solutions provider up my way in the Toronto area. CEO Gajendra Ratnavel will take a break next week and head down to Orlando for InfoComm. As part of a running series from readers, here’s why this guy goes … How many years have you been going …
Four Winds Plans Forward Digital Experience Conference For Fall 2015 June 8, 2015 by Super User Denver-based Four Winds Interactive sent me an invite and details on something called Forward, The Digital Experience Conference – a new event it is putting together for this fall in the mile-high city. I’ve been to conferences organized or structured around vendors, and they can tend to be very long days hearing more and more and …
NEC’s VUKUNET Now Running on 100K-Plus Digital Signage Players June 8, 2015 by Super User NEC has announced its VUKUNET Digital OOH ad-serving platform has been installed in 100,000 since the platform launched in 2009, and it has delivered some 1.8 billion ad impressions a month. The system connects agencies, ad trading desks and online demand-side media-buying platforms with network operators who use VUKUNET. The NEC system facilitates the execution of ad campaign planning, …
How Live Data Delivers 9,640 Different Digital OOH Ad Messages June 8, 2015 by Super User Live data and web services are starting to demonstrate the long-discussed possibilities for hyperlocal digital display screens, with a great example of that being a marketing campaign now running in the UK and built around Microsoft’s Cortana – the Windows phone version of Siri or Google Now. The agencies behind the campaign created 241 distinct …
T1V Buys Cenique, Rolls Into Larger, Charlotte-based Digital Signage Offer June 5, 2015 by Super User A pair of Charlotte, NC companies have merged, putting together a combined offer that includes things as diverse as low-cost media players, video analytics and interactive stations. The interactive touchscreen firm T1V has bought the assets of Cenique USA, which now do business as Cenique Global, a division of T1V. Says a press release: T1V …
InfoComm Booth Profile: Philips June 2, 2015 by Super User Here’s what Philips has to say about its InfoComm 2015 trade show plans, via North America Marketing Manager Stephen Shao: 1 – Why do people going to InfoComm need to put your company on their Must See list of booths? InfoComm attendees should come by the Philips booth (#4689) because we’re premiering some really cool …
Why I’m Going To InfoComm: Colleen Hamilton, Art Of Context June 1, 2015 by Super User Colleen Hamilton, one of the principal’s behind the digital wayfinding/directory management software firm and consultancy Art of Context, sent along her note on why she’s getting on a plane to Orlando in a couple of weeks. 1 – How many years have you been going to InfoComm? This is my first trip to InfoComm. I …
Projects: The Projection-Mapped Dead Sea Scrolls June 1, 2015 by Super User LA’s California Science Center used a running exhibit on the Dead Sea Scroll as the visual theme for its big fundraising evening, the Discovery Ball – using a massive projection mapping set-up to make a vast screen that had to work its way around things like dangling airplanes. The set-up used 14 Christie projectors and was pulled together by …
A Different Kind Of Digital Signage Webinar: KPI Tracking June 1, 2015 by Super User Webinars and online hangouts are anything but new ideas, but Denver-based Four Winds Interactive appears to be going at the idea with a different spin – aiming at C-level people with executive talks that aren’t just directed by sales people or sales engineers. Sales and lead generation are, of course, still the end game, but in …
Four Winds Gets “Cool Vendor” Nod From Gartner May 30, 2015 by Super User Denver-based signage software firm Four Winds Interactive got a nice little nod recently from the tech-centric market analysis firm Gartner, listing it among a tight selection of Cool Vendors for Content Management for 2015. The April report by Gartner evaluated content management vendors that “provide IT leaders, HR and marketing strategists with innovative solutions to help them share, …
