Canada, Dubai Hotbeds Of Digital Signage: Google Trends June 20, 2015 by Super User If Google Trends is a real measure of activity and interest in digital signage, Canada is the hotbed country, but Dubai is the hotbed city at the moment. These are charts from the past 12 months. This graph shows web activity and you can see how the timeline kinda syncs up with ISE, DSE and …
Quebec’s Vif Tele Acquires SMS Capabilities June 20, 2015 by Super User Montreal-based VIF Télé, which runs and manages signage networks in the Quebec market, has expanded its service offering by acquiring the operations of a company that does SMS send-outs and tracking. Taking on SMS Looky allows VIF Télé to offer a system for managing the simultaneous sending, receiving and tracking of text messages to targeted, opted-in …
Projects: Jurassic World’s Dinosaurs Dominate London’s Waterloo Station June 15, 2015 by Super User JCDecaux is running a domination campaign at London’s Waterloo Station that ties into the release of the new film JURASSIC WORLD, using the large digital screens in the terminal and even creating a dinosaur museum gallery. The one-of-a-kind campaign is dominating every outdoor advertising location in the commuter hub. including an immersion zone that blends …
Projects: UK Rest Stop Menus Go Digital June 15, 2015 by Super User Welcome Break is a variation of those giant commercial rest stops you see off major highways – in this case off motorways in the UK. At 16 of the stops, the company has installed a new digital menu-board system for its QSR operators, The set-up is a combination of LG screens and Signagelive software, as installed by …
Projects: The Digital Interactive Window That Isn’t June 12, 2015 by Super User Via Adweek Just watch the video … https://www.youtube.com/watch?v=NVDsMt1Ues8 Very clever, however a New Yorker who walks by the thing regularly says it was often down and out …
Ayuda Bags Static And Digital Management For Germany’s Largest OOH Firm June 11, 2015 by Super User Web stats suggest contract wins are down there with new hire announcements as posts that generate the least amount of reader activity, so I don’t cover them munch – but this contract win is big and impressive. Montreal’s Ayuda Media Systems has won the deal to handle ALL of the media management – static and …
Projects: IKE Turns On Along Denver’s Downtown Pedestrian Mall June 10, 2015 by Super User The Downtown Denver Partnership has replaced a set of analog MallRide signs along the bustling 16th Street Mall with five big interactive stations that are collectively called IKE – short for Interactive Kiosk Experience. The project, two years in the making, turned on Tuesday. A sixth kiosk is on an adjacent street. The digital screens function as information …
Canadian Digital OOH Firms Swap Networks; Get Vertically Focused June 9, 2015 by Super User A pair of Canadian indoor advertising companies that have both competed for business and collaborated on projects for the last 20 years have traded network properties in a move that allows both to focus on well-defined verticals. Montreal-based Newad is buying the restaurant/bar, campus, fashion, business, media and golf networks from Zoom Media, also from Montreal. …
Why I’m Going To InfoComm: Guy Tonti, Unified Brand June 9, 2015 by Super User I’m looking forward to catching up with Guy Tonti, who is leaving the dry heat of Phoenix and Sedona (he has an amazing weekend place) for the steam bath heat of Orlando next week, to walk the trade show floor at InfoComm. Tonti is the President of Unified Brand, a Phoenix-based company that does customized TV channels for …
Video: Parallel Parking Help From A Curb-side Video Wall June 9, 2015 by Super User This is a clever campaign by Fiat run on a street in Frankfurt, Germany. To promote the parking assist technology that comes in the Fiat 500, a video wall was set up on a brick facade along a city street, with sensors watching cars that manipulated their way into an empty parking spot. The sensors …