TransitScreen Rebrands Its Visualized Transport Info Platform As Actionfigure November 16, 2021 by Dave Haynes The Washington, DC start-up that has focused on real-time public display dashboards for mass transport and mobility options in big cities has rebranded itself from TransitScreen to Actionfigure. Our Actionfigure rebrand brings all of our software solutions together under a single name with a unified look and feel, the company says in an email blast today. …
Uniguest’s M&A Flurry Continuing; Adds Volara’s Interactive Voice Platform To Solution Set November 3, 2021 by Dave Haynes Nashville-based Uniguest is continuing its acquisitive ways – with the “digital engagement technology” firm announcing of Volara, an NYC firm specializing in voice-based engagement software. Already managing more than 20,000 voice assistant solutions at over 400 locations, says the announcement, Volara now launches Uniguest’s voice technology division, positioning the company to bring voice-based contactless engagement …
Samsung’s New The Wall Promo Video Does Killer Job Explaining Tech With Visuals November 2, 2021 by Dave Haynes Manufacturers who send me written PR material that goes on and on, and on, about the technical specs of their display product too often seem to forget that what they sell is a visual product. They want to tell me in written material, instead of show me in pix or, better, in video! So it …
Rebooted DSE Lines Up Data Viz Artist Refik Anadol As Keynote Speaker October 25, 2021 by Dave Haynes In a move I would describe as cheeky, the team pulling together the DSE reboot in March has announced its keynote speaker – just as InfoComm starts its exhibits and conferences this week in Orlando. It’s a great “get” for Questex – Refik Anadol, the most known and arguably successful creator in the emerging discipline …
New London Pop-Up Venue Brings TopGolf’s Digital Razzle-Dazzle To Footy October 20, 2021 by Dave Haynes A pop-up venue in London, that you could very loosely describe as TopGolf for football players, is using interactive technologies to measure and celebrate skills. Called METRIX, the site at a shopping mall in the White City area creates a reactive sensory experience for players and fans who want to test or show off their …
Digital Display Usage In Drive-Thru Spiked In COVID Era, But Research Suggests Industry Far From Built Out: Study October 6, 2021 by Dave Haynes QSR Magazine covers guess what and does an annual, very thorough study of what’s happening with the drive-thru side of that business. It is required reading for anyone selling display hardware or software into that space, and provides some intriguing insights about how much things changed when COVID-19 turned up. Under a headline suggesting the …
Hong Kong Startup Displayforce Launches Digital Signage CMS And AI-Based, Ad-Focused Platform In $299 “Box” October 5, 2021 by Dave Haynes A Hong Kong start-up called Displayforce has launched an interesting new product and service that pairs a digital signage play-out device with a camera used to do audience measurement and trigger content. The Displayforce Box is an L-shaped unit that can be parked on the top or bottom of a flat panel display and powered via …
Quividi Adds AI-Driven Motor Vehicle Counting, Classification, To DOOH Audience Measurement Toolset September 22, 2021 by Dave Haynes The longtime audience measurement firm Quividi, which has been doing computer vision long before that name grew common, has added vehicle detection and classification to its feature set – with the intent of helping more accurately characterize motorist audiences for roadside digital OOH networks. Interestingly, and I am not entirely sure why, the French firm …
The Tiresome “DOOH Cameras Are Spying On Me Thing” Is Back, This Time In Greater Vancouver September 17, 2021 by Dave Haynes Via Digital Signage Pulse The age-old “those cameras are spying on me” thing, involving digital OOH ad displays, has reared its tiresome head yet again, this time in lower mainland British Columbia. Business In Vancouver has a story up this week that poses the inflammatory question: Is your bus stop watching you again? Well, yes, …
Broadsign Broadens Audience Measurement Toolkit, Support Via Computer Vision Integration With Sightcorp September 9, 2021 by Dave Haynes Montreal-based CMS software firm Broadsign and the Dutch computer vision firm Sightcorp have completed an integration that sees anonymous facial analysis solution tied in with Broadsign’s Control CMS and Reach supply-side-platform (SSP). Via the latest integrations, says PR, DOOH media owners can easily provide media buyers with more meaningful audience insights and data visualizations based …
