Lynk & Co: More a Club than a Car Showroom January 3, 2024January 3, 2024 by Florian Rotberg Barcelona | Inner-city car showrooms follow different laws than large car dealerships in commercial areas in the periphery: the city focus is on modern brand experiences. The EV subscription provider Lynk & Co is at the forefront of the movement with unique city clubs – with exciting retail design but limit use of digital signage.
Improved Experience: Delivery Screens at McDonalds January 3, 2024January 3, 2024 by Florian Rotberg Barcelona | In Europe, too, more and more guests are using the McDonalds app or delivery services such as Uber Eats. As guests are not coming to the restaurant themselves anymore, logistics processes in and around restaurants need to be adjusted. Often dozens of delivery service drivers waiting with their bikes in front of and …
DooH: New Times Squares for South Korea October 15, 2025January 2, 2024 by Florian Rotberg The South Korean government approved iconic DooH zones in three places in Seoul and Busan. With the drastic relaxation of DooH regulations, the three new DooH Free Zones with high visitors frequency are expected to become globally known DooH hotspots, similar to Times Square or Piccadilly Circus. Typically around 20 LED boards can be set …
Kapsch: K-Business Com becomes Cancom Austria January 2, 2024January 2, 2024 by Florian Rotberg Rebranding in Vienna – at the turn of the year, Austria’s largest IT and digital signage integrator Kapsch Business Com is operating under a new name: Cancom Austria. The German IT system integrator and German digital signage market leader acquired Kapsch’s IT business last year.
Year in Review 2023: Gerhard Pichler | Easescreen January 2, 2024 by Guest Contributor Easescreen Managing Director Gerhard Pichler identifies which digital signage trends will dominate the year 2024 and what role personalization will play in Easescreen’s year in review contribution.
Content: What doesn’t fit will be made to fit January 1, 2024 by Florian Rotberg Barcelona | The resolution or aspect ratio of existing content does not always match digital signage screens. In particular, square Instagram photos or upright videos from cell phones do not fit the 16:9 or 9:16 format of the digital signage industry. One content trick is blurred borders, which enables creatives the multiple use of photos …
Retail: LED meets architecture June 30, 2024December 28, 2023 by Florian Rotberg Dubai | Whether Toronto or Dubai, more and more retailers are relying on artistic curved LED installations on the facade and instore. Two notable projects in Canada and the UAE have been realized in recent months. Creative inspiration also for Europe’s digital signage industry.
Storytelling: Rustic on the outside – immersive on the inside December 26, 2023 by Florian Rotberg Seoul | Thirty percent of South Koreans are Christians – no wonder Christmas plays a big role in Seoul and all of South Korea. The department store chain The Hyundai is celebrating the Advent season with large seasonal highlight zones and an roadside Alpine hut in the middle of the South Korean capital. Rustic on …
Ameria: Big impact in the desert December 29, 2023December 4, 2023 by Florian Rotberg Dubai | It is a rare blessing for a digital signage provider to showcase their solutions at the most spectacular booth at the largest IT trade fair in the world. The German digital signage innovator America presented six touchless concepts at E& (formerly Etisalat) Gitex 2023 showcase. Invidis met with America’s Johannes Tröger how they …
Dynascan: Textbook Factory in a Tower June 30, 2024December 1, 2023 by Florian Rotberg Taipei | Anyone who imagines large-scale production facilities has to rethink when it comes to Dynascan: The headquarters in Taiwan are not only an administration and development centre, but also a production site for tens of thousands of outdoor totems, kiosk systems, and high-brightness displays. The digital signage systems are produced on many floors. invidis …
