2027: Scala Turns 40 and Looks for Memorabilia May 11, 2026May 10, 2026 by Florian Rotberg The digital signage software pioneer Scala is turning 40 in 2027 and wants to celebrate the milestone with a dedicated website and in-person events. To prepare for the anniversary celebrations, Scala seeks to collect memories, mementos, and milestones from current and former partners.
Dayton: Stratacache Sells Downtown Office Buildings May 18, 2026May 10, 2026 by Florian Rotberg After recent layoffs, Stratacache is focusing on its core digital signage business. According to Dayton Daily News, the company’s real estate arm Arkham Blue is selling two office buildings in downtown Dayton. One of the buildings is listed for an auction sale in June.
Dooh: Viooh Adds Residential Screens through Abode Media Deal May 8, 2026May 8, 2026 by invidis Editorial Team The partnership brings premium apartment-building screens in major UK cities into Viooh’s programmatic marketplace as residential DooH continues to emerge as a niche urban media category.
Retail Media: Douglas Migrates European Network to Broadsign May 7, 2026 by John Berkovich Douglas Marketing Solutions is migrating 210 in-store screens across 155 beauty stores in Europe to the Broadsign platform as part of a broader omnichannel retail media strategy.
DooH: Pattison Enters U.S. Airport Market With Tampa Deal May 7, 2026 by John Berkovich The Canadian OoH company will make Tampa International Airport its first U.S. airport advertising partner, adding digital signage, LED walls, and data-led campaign planning.
Dallas: OAAA’s 2026 Conference Focuses on AI, Retail Media, and Sports May 7, 2026 by John Berkovich Google, Zillow, FIFA World Cup 26, and the Dallas Cowboys are among the brands joining this year’s OAAA OoH Media Conference, as the industry leans into measurement, AI, retail media, and real-world audience engagement.
OoH: Clear Channel Outdoor Q1 Revenue Up 12% May 7, 2026 by invidis Editorial Team Clear Channel Outdoor reported stronger first-quarter revenue, with airports and digital inventory driving growth as shareholders prepare to vote on its planned take-private deal.
Offline Meets Online: Swiftly Integrates DooH for Retail Media Buyers May 6, 2026 by Valentin Klaß Vistar Media’s DooH inventory is now available through Swiftly’s online retail media platform, enabling advertisers to seamlessly combine touchpoints and measure campaign impact based on real-world transactions.
Allsee: Allsee Opens Birmingham Innovation Center After £20M Investment May 6, 2026 by John Berkovich The £20 million (approx. US$25 million) facility includes an Experience Center, partner spaces, and increased stockholding capacity.
Appointments: Quividi Names Johannes Müller EMEA Sales Director May 6, 2026 by John Berkovich Quividi has appointed Johannes Müller as EMEA sales director, strengthening its commercial focus on retail media and DooH audience measurement across the region.
