Best Practice: More WoW for India and the Gulf September 18, 2025September 17, 2025 by Florian Rotberg Mumbai | Connected and data-driven digital signage trends are most prevalent in Europe and North America. Asia and the Gulf region are the perfect playground for large WoW projects. Together with Nita Odedra from Blue Rhine in Dubai, invidis presented WoW digital signage best practices.
India Goes LED-First: A New Era in Digital Signage September 18, 2025September 16, 2025 by Florian Rotberg Mumbai | India’s digital signage market is rapidly evolving into an LED-first ecosystem, driven by high import tariffs and strong domestic manufacturing from companies like Xtreme Media, AET Displays, and Aero Digital World. At Infocomm India 2025, which took place in Mumbai last weak, it became clear that there are three factors shaping the future …
Infocomm India 2025: India’s Top 20% – Where Premium Signage Is Won September 16, 2025September 16, 2025 by Florian Rotberg Mumbai | At Infocomm India 2025, a high-level panel explored how AI, cloud-native infrastructure, and evolving CMS platforms are reshaping India’s digital signage market. With players like Jio Platforms disrupting the local landscape and international ISVs like Navori expanding their footprint, the battle for the top 20% of premium deployments is intensifying.
Infocomm India 2025: India’s Leap into Contextual Signage September 17, 2025September 16, 2025 by Florian Rotberg Mumbai | Retail Media and DooH are rapidly evolving markets in India. While retail media is becoming a more engaging part of the shopper journey, gaps such as outdated CMS platforms and limited real-time audience profiling still hinder strategy. As India’s DooH boom accelerates, media owners and retailers are racing to match global standards, turning …
Software: Global ISVs Push to India September 15, 2025 by Florian Rotberg Mumbai | India is the world’s most populous country, the fourth-largest economy, a global leader in software development and IT services, and, not to mention, arguably the most important digital signage growth market. Word has spread, as evidenced by the growing number of international digital signage providers at Infocomm India 2025.
Opinion: Why India Embraces Software – and China Still Doesn’t September 16, 2025August 26, 2025 by Florian Rotberg Asia’s digital signage market shows a clear divide between China and India. China remains focused on hardware and on-premises installations, driven in part by software piracy. India, meanwhile, is emerging as a global hub for cloud-based innovation—contributing code and shaping the future of digital signage. An invidis Opinion Editorial.
Retail Wonderland: Inside the World’s Largest Pop Mart Store August 26, 2025August 24, 2025 by Florian Rotberg Bangkok | Guest author Florian Bogeschdorfer takes us on a vivid tour of Pop Mart’s newest flagship in Bangkok – a 760-square-meter spectacle of designer toys, pastel architecture, and immersive retail storytelling. Whether you’re a signage strategist or a retail designer, this is one store you need to see to believe.
invidis on Tour: Digital Signage at Infocomm India 2025 August 19, 2025August 14, 2025 by invidis Editorial Team India is currently one of the digital signage industry’s boom markets, driven by rapid digitization across various sectors and a major hub for innovation and manufacturing. invidis will return to Mumbai to host the annual Infocomm India Digital Signage Program on 10 September 2025.
5.85m Lumens: The World’s Brightest Projection August 5, 2025 by Florian Rotberg Singapore | On August 9th, Singapore celebrates National Day – this year the 60th since independence. To mark the anniversary, the city-state is transformed into a sea of flags – both physical and digital. Projection mapping is being used on official buildings and corporate headquarters. UOB Bank is leading the pack with the most spectacular …
Infocomm Asia 2025: Buyers with a USD100m Purchasing Volume July 31, 2025July 30, 2025 by Florian Rotberg Bangkok | Infocomm Asia 2025 benefited from a significant increase in international buyers from the Asia-Pacific region. Nearly 8,000 trade visitors from the ASEAN region attended the ISE sister trade fair in the Thai capital last week.
