France: Framen Expands with New Coworking Screens March 6, 2025March 5, 2025 by invidis Editorial Team The German DooH Start-up Framen is expanding its network in France with 100 new screens in 15 coworking spaces run by Wojo and Mama Works, reaching up to 3.5 million visitors annually.
Green DooH: Broadsign Refines CO2 Tracking March 10, 2025March 5, 2025 by Florian Rotberg Greener advertising choices through more refined tracking: Broadsign partners with the sustainability platform Scope 3 to provide a precise and comprehensive CO2 footprint calculation for DooH campaigns.
Almost 600,000 Licenses: Poppulo Grows Through Strategic Takeover March 20, 2025March 4, 2025 by Florian Rotberg One of the largest digital signage software providers in the world is getting even larger: Poppulo is acquiring Reach Media Network. While Poppulo has traditionally focused on enterprise customers, Reach specializes in SMBs and long-tail markets. More mergers and acquisitions are on the horizon.
Eiffel: Vertiseit with New Investor March 6, 2025March 1, 2025 by Florian Rotberg The digital signage group Vertiseit (which includes Grassfish, Dise, and Visual Art) is gaining a new investor, Eiffel Investment Group, alongside its existing Swedish investors. By issuing new shares through warrants, Vertiseit is raising nearly 7 million euros in new capital for further acquisitions.
Bütema: “Wedeko is an Ideal Addition” March 6, 2025March 1, 2025 by Florian Rotberg The German digital signage retail specialist Bütema acquired fellow digital signage provider Wedeko. A small but fine digital signage hidden champion with a focus on bakeries, QSR and municipalities. The transaction complements Bütema’s ongoing growth rate of 30+ percent annually. invidis talked to Bütema COO Lutz Hollmann-Raabe.
2024: Zetadisplay Grows by 19% March 6, 2025February 28, 2025 by Florian Rotberg The Swedish digital signage integrator Zetadisplay concludes 2024, a year marked by restructuring, with a 19 percent revenue growth. For the full year, Zetadisplay generated sales totaling 54.5 million euros, with 42 percent of that coming from recurring revenue.
AI in Digital Signage: Where’s the Innovation? February 26, 2025February 26, 2025 by Antonia Hamberger AI is currently more of an efficiency driver than anything else, helping digital signage providers complete existing tasks more quickly. However, the next disruption could come from AI agents, similar to the RAM Guardian Agent developed by Telekom and Google, which could bring real transformative changes.
QSR: McDonald’s No Longer the World’s Largest Chain February 25, 2025 by Florian Rotberg A power shift is happening in the QSR market as the Chinese bubble tea chain Mixue overtakes McDonald’s and Starbucks in the number of stores worldwide. As of September 30, 2024, Mixue operates 45,302 restaurants, most of which are in China. McDonald’s and Starbucks, each with over 40,000 restaurants, are now behind Mixue.
2024 Analysis: DBCI Confirms Market Recovery March 4, 2025February 24, 2025 by Antonia Hamberger Despite a period of low sentiment, the digital signage market still achieved growth by year-end. Q4 provided a strong finish to 2024, as reflected in our DBCI survey results.
Sharp/NEC: Leading in the Far North February 27, 2025February 23, 2025 by Florian Rotberg Reykjavik | The Icelandic language has 20 different words for snow and apparently only two for digital signage. After four days of meetings and site inspections in the capital region, Sharp/NEC’s dominance in Iceland’s small but notable digital signage market became apparent. Whether in offices or retail, nearly every second display is from Sharp/NEC. Here’s …
