Campaign: DooH and the Power of Pleasure October 22, 2025October 21, 2025 by Florian Rotberg Out-of-home campaigns for adult products remain a cultural and regulatory challenge in most markets – and the UK is no exception. That’s why the latest Ann Summers campaign stands out as a cheeky and creative best practice in DooH.
DooH: The Winners of Ocean’s UK Competition October 21, 2025 by invidis Editorial Team When used creatively, DooH screens can be storytelling stations that inspire people on their daily journeys – whether to buy or to reflect. The most creative advertising and non-profit campaigns in the UK have now been selected by Ocean.
World’s Largest LCD: Samsung Launches 115″ Display October 18, 2025 by invidis Editorial Team Samsung is introducing a new display size class to the US market, the 115-inch format. Already popular for TVs, it’s now available in a professional version tailored for digital signage.
Pop Summit 2025: Poppulo Goes All-In on AI October 20, 2025October 18, 2025 by Stefan Schieker Denver | More than 100 enterprise clients and partners gathered in Denver this week for the 2025 Pop Summit, where Poppulo showcased its latest innovations in AI-driven digital signage and multi-channel communication. The event marked the return of Poppulo’s in-person partner conferences and highlighted how the company is leveraging Agentic AI to create connected, impactful …
Mark Quiroz, Sharp: Finding Opportunity in a Turbulent Display Market October 17, 2025 by Antonia Hamberger It’s been a tough year for the U.S. display and LED industry in the U.S. But there have been a few silver linings amid the trade tensions with China. Sharp’s Mark Quiroz tells invidis how the display maker has turned turbulence into opportunity, and shares the masterplan for what’s next.
M&A: CRI Doubles Size with Acquisition of CDM October 24, 2025October 16, 2025 by Florian Rotberg San Francisco | In a surprising move signalling continued consolidation in the North American digital signage market, Creative Realities (CRI) has acquired Cineplex Digital Media (CDM) for approximately USD 50 million (CAD 70 million). The all-cash transaction is effectively doubling CRI’s size and expanding its footprint beyond the U.S. into Canada.
Latin America: The Untapped Potential for Digital Signage October 24, 2025October 16, 2025 by Florian Rotberg For years, Latin America has been perceived primarily as a supplier of raw materials to global markets. But that narrative is outdated – and misleading for anyone in the digital signage and ProAV industry. Today, Latin America is emerging as a dynamic, digitally savvy region with enormous growth potential, making it a strategic priority for …
Sign-Language Signage: Silvia Goes Global October 16, 2025October 16, 2025 by Florian Rotberg Singapore | In a move towards inclusive digital signage, Singapore’s innovative Sign Language Virtual Assistant (Silvia) is set to expand beyond Southeast Asia. Developed by SBS Transit in collaboration with Pantheon Lab (Hong Kong), Silvia will be adapted to Emirati sign language and piloted at Abu Dhabi’s new railway system.
Digital Signage: Digital Humans Redefining Customer Service October 24, 2025October 16, 2025 by Florian Rotberg Singapore | Digital signage has long been a fixture in public transport – supporting everything from ticket kiosks to departure boards. Now, Singapore’s SBS Transit is taking it a step further with AI-powered Digital Humans that offer natural, conversational customer service. After a successful pilot, Aiva is set to roll out across 50 metro stations …
Displayce: “Digital-out-of-Home Has a Unique Position in the Media Mix” October 16, 2025October 15, 2025 by Balthasar Mayer Laure Malergue, Co-Founder and CEO of Displayce, spoke to invidis about the international expansion of the adtech company and about the role of programmatic in the modern DooH ecosystem.
