DooH meets gaming: Live rendering at Piccadilly December 18, 2023December 18, 2023 by invidis Editorial Team Samsung Gaming Hub has turned the Piccadilly Lights into an interactive 3D livestream featuring two gaming influencers going head to head in a high-octane Rocket League challenge.
Retail Media: SAS and M-Cube join forces December 18, 2023 by Florian Rotberg The American customer intelligence platform provider SAS Institute, the digital signage integrator M-Cube and the Czech retail media start-up Cruxo are combining their omnichannel retail media know-how for an combined instore / DooH, online and digital media solution.
Sustainability: Working practice for greener software December 18, 2023 by Florian Rotberg Most software developers absolve themselves of responsibility: sustainability is primarily the task of hardware developers, system integrators and network operators. But ISVs also play their part in green signage, such as choosing sustainable data centers, efficient use of computing resources and reducing data volumes.
Shipping: Potential new disruptions ahead December 17, 2023December 17, 2023 by Florian Rotberg Numerous rocket attacks by Houthi rebels in Yemen on container ships bound for Europe are once again causing unrest in global supply chains. Maersk, MSC and Hapag Lloyd are the first major container shipping companies to now have their ships sail around Africa instead of the shorter route through the Suez Canal. This means that …
Munich: Digital Signage Leaders Unite for Green Initiatives April 11, 2024December 15, 2023 by Antonia Hamberger Munich | Shortly after the UN Climate Conference, Digital Signage leaders from Europe and the Middle East gathered on a similar occasion: at the invidis Executive Lounge Dinner, we exchanged ideas about how Green Signage can look like.
Year in Review 2023: Axel Wiehler | Planus Media December 17, 2023December 14, 2023 by Guest Contributor Almost all media categories are struggling with the economic impact of the current geopolitical situation. Axel Wiehler from Planus Media explains exclusively for invidis why OoH is performing so strongly and why could grow even faster in 2024.
Download Now: The invidis Green Signage Handbook July 4, 2024December 14, 2023 by invidis Editorial Team A hands-on manual for making your digital signage network more sustainable: the invidis Green Signage Handbook guides end-users, manufacturers, and integrators towards measures that create a real impact.
Gather: Rebranding for Econocom ProAV Business December 17, 2023December 14, 2023 by Florian Rotberg The new Econocom audiovisual and digital signage unit is now trading under the brand “Gather with Econocom”. Under the leadership of Jean Pierre Overbeek, the new division of the French IT service and finance group is aiming for European market leadership. ProAV sales are expected to grow from 220 million to over 400 million euros …
Year in Review 2023: Magdalena Pusch | Framen August 26, 2024December 13, 2023 by Guest Contributor Magdalena Pusch from Framen explains in the invidis annual commentary how the three big trends programmatic, CTV and retail media will continue to shape the DooH market in 2024.
Year in Review 2023: Kai-Marcus Thäsler | FAW December 17, 2023December 8, 2023 by Guest Contributor Kai-Marcus Thäsler, Managing Director of FAW (Germany’s Out of Home Association) outlines exclusively for invidis the successes that OoH was able to achieve in 2023 – and explains how the medium can position itself in terms of sustainability.
