Projects: Using Slick Kiosks To Change Company Culture November 11, 2015 by Super User This is an interesting take on how something as simple as a kiosk pedestal can influence company culture. The gaming company Kabam redesigned the lobby of its San Francisco offices to celebrate the completion of a new product Star Wars: Uprising, it did up a Star Wars scene and layered in a pair of illuminated tablet-powered AURA kiosks from …
Signage Solutions Company Puts Vertical Focus On Marijuana Shops November 11, 2015 by Super User When start-up digital signage software and solutions companies ask me for advice on how to go to market, I tend to STRONGLY encourage them to find a vertical market and make it their own. I don’t know the folks at EYECHRONIC.TV, but I have to admire how they’ve identified an emerging vertical and gone all-in …
Confirmed: CorpComm And EduComm Events Move To Chicago For Nov. 2016 November 11, 2015 by Super User Exponation has confirmed that its fledgling CorpComm Expo and EduComm Expo trade show/conferences will be in Chicago about this time a year from now, moving from Atlanta, where the first ones were staged a couple of months ago. They will be at the Navy Pier Nov. 15-16, 2016, which means if you are going, you are …
Projects: The Space Needle’s 20-Foot Wide SkyPad November 10, 2015 by Super User The CBS Morning News had a piece this morning about new technologies that have spruced up the 53-year-old Space Needle tower in Seattle, and the element that caught my eye was something it calls the SkyPad. Developed and guided by the local studio Belle & Wissell, the SkyPad interactive wall is a set of tiled …
New Johns Hopkins Study Backs Up Value Of Adding Calorie Counts To Menus November 10, 2015 by Super User A new study by the Johns Hopkins Bloomberg School of Public Health suggests U.S.-based chain restaurants that voluntarily list calorie counts on their menus are compelling diners to eat less, something that arguably backs up the federal edict to get calorie counts on all US fast food menus by the end of next year. It’s …
Projects: A&W Canada Goes Digital With Menus November 9, 2015 by Super User A&W Food Services of Canada Inc, or A&W as we’re going to call them, has announced it is going digital with its menus at the roughly 850 stores across the Frozen North. The rollout has already started, running on software and services, like creative, from Cineplex Digital Networks, aka EK3. “We are extremely pleased with our …
ScreenHub Joins Crowded Digital Signage CMS Market With Platform Touted As Free November 9, 2015 by Super User It is fairly remarkable that a teeny little tech sector like digital signage has 100s of software options for doing variations on the same thing, and even more remarkable that as observers like me steadily suggest the numbers will thin out, they instead keep growing! I don’t get it. But as a consultant who gets …
Projects: Billboard Mapping In Milan November 9, 2015 by Super User Via Av Magazine Here’s an interesting spin on projection mapping, that addresses what to do about the marketing investment when the sun is up. In this case, two traditional billboards facing each other across a square in Milan have static messaging by day and motion by night, the billboards lit up by long throw projector …
Heading To Dubai November 9, 2015 by Super User I’m speaking at a Customer Engagement Technology Conference in a couple of weeks in Dubai. It’s one of those places I’ve wanted to see, and also a place that I gather has a lot shaking in the digital signage sector. My talk is Nov. 25th at the event, which I don’t think has any ties to …
Screen Kinetics Joins Curiously Short List Of Digital Signage Creative Agencies November 9, 2015 by Super User People who know me a bit know that I tend to often talk about the mystifyingly short list of companies that specialize in creative, in an industry that goes on endlessly about content being king. There are genuinely only a handful of companies that are expressly producing creative for signage jobs. So it was industry to …
