16:9 Podcasts: Guy Tonti Of Unified Brand Talks Auto Dealers, Neighborhood Networks And Winning On Jeopardy March 14, 2018 by Super User Auto dealerships have always been an environment well suited to digital signage. There are a lot of things to talk about and sell, and a lot of interest and buying comes down to things like the visual and emotional appeal of the vehicles. Guy Tonti’s company, Unified Brand, spends a lot of its time working …
Projects: Bank Of Hawaii’s Main Branch Uses 33 Feet Of 3MM LED In Refreshed Lobby March 13, 2018 by Super User This is a good example of what I call the new lobby water fountain – a tight pitch LED video wall that’s the visual centerpiece of a big bank renovation. In the old days, big companies and office property developers put in water features in the lobbies and common areas. Now they’re putting in LED …
Interactive Wall Replaces Old Flight Path Map At Vancouver’s Int’l Airport March 13, 2018 by Super User This is a new fine pitch LED display, married with interactive tech, sitting in a passenger area in Vancouver (Canada’s) International Airport. The set-up developed by Montreal’s Float4 uses a Kinect sensor to pickup movement and trigger content pieces on a 12.5-foot wide by 7.8-foot high 1.67mm NanoLumens display. Says a press release: Where a …
DSE 2018 Booth Previews: Global Display Solutions (GDS) March 13, 2018 by Super User Global Display Solutions – GDS: Booth 2363 Why do people going to DSE need to put your company on their Must See list of booths? The largest challenge for any digital signage solution is understanding the various components that make up a successful installation, especially in more rugged environments such as outdoor. As the leading …
IntuiLab Solidifying U.S. Foothold By Opening North American HQ Offices In Chicago March 13, 2018 by Super User Relatively fresh off a $3.7 million fundraising round, French interactive software shop IntuiLab is solidifying its activity in the U.S. by opening a North American headquarters in Chicago, in the West loop area. Roughly half of the Toulouse, France company’s business is generated in the U.S. Photo credit: vision63 Chicago – From the CTA Train …
Broadsign To Drive 500 Digital OOH Screens Across Westfield’s U.S. Mall Network March 13, 2018 by Super User Montreal’s Broadsign has bagged a nice del to drive some 500 screens at 18 Westfield shopping malls across the U.S. The full Broadsign software mix will be used to drive screens designed and managed by Esprit Digital. That means Broadsign Control to automate the delivery of targeted and contextual messaging and ads, Broadsign Direct to help Westfield’s brand ventures team more …
Video: BMO’s 200 Years Marked On Interactive Timeline Video Wall In Toronto March 13, 2018 by Super User This is a nice interactive wall Cineplex Digital Media put together for BMO Financial Group (Bank of Montreal) to celebrate that company’s 200th anniversary. The timeline-based wall was installed in the underground walkway system that links much of downtown Toronto – in this case on a stretch below the company’s head office. The video strongly …
Emerging Trend: Digital Out-of-Home Advertising Audits March 13, 2018 by Chuck Lewis Guest Post: Ken Goldberg, Real Digital Media The Independent Credibility Fixes for Ad Supported DOOH The positioning of ad-supported digital out of home has always been in flux. As the industry began its ascent, it was considered an alternative to television advertising. The parallels were certainly there, given the reliance upon audio and video on …
DSE 2018 Booth Previews – Four Winds Interactive Talking Market Solutions And FWI Cloud March 13, 2018 by Super User Four Winds Interactive – Booth 1422 Why do people going to DSE need to put your company on their Must See list of booths? Our software is really good. It’s driving some of the most advanced networks out there. Advanced to us means more sophisticated applications on more device types—and lots of devices deployed. People …
DSE 2018 Booth Previews – Quividi To Introduce Its Campaign Genius March 12, 2018 by Super User Quividi – Booth 2473 Why do people going to DSE need to put your company on their Must See list of booths? Quividi will introduce Campaign Genius, its new AI-driven algorithm that recently powered the first Dynamic Campaign Optimization for DOOH. We’ll also present our collaboration with Innovative Foto, via a co-branded photobooth and a case …
