Spectrio Acquires In-Store Interactive Digital Signage Firm VS Networks August 27, 2019 by Super User The US-based in-store marketing solutions firm Spectrio has acquired/merged with VS Networks, a Chicago company that appears to do digital signage and interactive screens for brands in retail environments, like hardware stores. Spectrio says the deal means it now powers more than 50,000 screens that drive in-store sales and create engaging customer experiences. Says a …
It’s Showing Its Age, But This Taiwan Bank’s Lobby Has One Of The Best Digital Signage Installs On The Planet August 27, 2019 by Super User It’s showing its age a bit, but an experiential media installation in Taipei is easily one of the best digital signage projects I’ve seen … anywhere. IAdea’s John Wang ran me over from his office in a tech-heavy office park to a big office tower complex that is home to the financial services firm China …
That LED Barge Bobbing Around Manhattan Now Limited To Static Ads August 26, 2019 by Super User Via Billboard Insider … That floating LED billboard barge that’s been bobbling along the waterways surrounding Manhattan now has to comply with the same sorts of rules and regs for LED boards on New York highways. New legislation signed by that state’s governor effectively says ads running on the screen have to be static – …
A Look Around Taipei, From A Digital Signage POV August 26, 2019 by Super User I am in Taipei all this week for a trade show called Touch Taiwan, which opens Wednesday. I got in Sunday so I could look around, get some meetings in ahead of the show, and try to overcome a 13-hour time difference. First two things worked. But it is 2 AM and I am bug-eyed, …
I Haven’t The Foggiest Idea If This Eye Candy-Filled Airport Activation Works August 25, 2019 by Super User JCDecaux’s Polish operating unit really went to town on the digital eye candy with this pop-up relaxation zone thingie on a concourse at Warsaw’s airport. There is one of those fog screen things, functioning as a projection surface and using sensors to make it interactive. There is also one of those units you look into …
Invidis Finds A Near-Perfect Digital Signage Project In Moscow Airport August 24, 2019 by Super User Florian Rotberg, of the Munich-based digital signage consulting and events firm Invidis, is almost constantly traveling, and sees a whole lot of stuff. He passed through Moscow recently and in the wake of that trip, published what he calls an Invidis “site inspection” of the LED installations that have gone in at Moscow’s Sheremetyevo Airport. …
Wayfinding’s Jibestream Acquired By Indoor Positioning Firm Inpixon August 23, 2019 by Super User Toronto’s Jibestream, one of the early entrants in the shopping mall and campus mapping/wayfinding space, has been acquired by a Silicon Valley company known for its indoor positioning analytics. Jibestream will be familiar to a number of digital signage solutions companies and when it first started about 10 years ago, was doing everything from the …
LED Light Bars Turn Chicago Parkade Into Dynamic-Data Light Show August 22, 2019 by Super User This is kinda sorta digital signage, and kinda not, but an interesting take on blending building lighting with dynamic data feeds to create a constantly changing visual canvas. The side of a parking garage in Chicago’s central business district now has a 95-foot-long weather art installation called Sensing Change, that converts real-time weather data into …
Digital Leading Best OOH Media Growth In US In 12 Years August 22, 2019 by Super User New Out of Home Advertising Association of America (OAAA) numbers suggest OOH ad revenues in the U.S. went up 7.7 percent in the second quarter of 2019 compared to the previous year, accounting for $2.69 billion in media spend. Year-to-date, the OAAA says the OOH industry is up 7 percent, and quarterly growth is as …
Seneca Webinar Aug. 27 To Launch New Digital Signage Media Player Set-Up Software August 22, 2019 by Super User Syracuse, NY-based Seneca is running a webinar next week that is intended to update integrators and solutions providers on their much-respected digital signage players and video wall servers, but also launch a new software application aimed at streamlining set-ups. Kevin Cosbey, who I am pretty sure leads the company’s sales and relationship efforts in the …
