Lextar Demos Super Fine-Pitch 0.46mm MiniLED Video Display; Transparent MicroLED April 28, 2021 by Super User The Taiwan tech company Lextar has taken the curious step of announcing what will be on display LAST WEEK at the Touch Taiwan trade show – noting some interesting new mini and micro LED display products. More normally, tech marketers would push out this kind of information ahead of a show, or on opening day. …
The Prospects For Personalization In Digital Signage And DOOH: ACE Roundtable April 28, 2021 by Super User The 16:9 PODCAST IS SPONSORED BY SCREENFEED – DIGITAL SIGNAGE CONTENT As vaccination rates climb and we can seriously look at getting back to some normals in our daily lives, there’s a lot of discussion happening around what consumers will expect, and accept, in terms of personalized digital marketing. Things like appointment-based shopping and personalization grew more prevalent …
Taiwan’s Neousys Debuts Rugged Box That’s AI-Ready And Does 4 4K 60fps Outs April 27, 2021 by Super User The digital signage world may have shifted quite a bit from PCs to smart displays and specialty devices like BrightSign boxes for digital signage jobs, but there is still demand for PCs for more specialized and computing-intensive jobs. There are numerous companies making ruggedized and industrialized boxes that handle jobs like video walls and computer …
DSF, DSEG, AVIXA Plan Digital Signage Certification Week For June April 27, 2021 by Super User The Digital Signage Federation (DSF) and the Digital Signage Experts Group (DSEG, or for total simplicity, the Brawns), have started something called Digital Signage Certification Week – a period in June intended to promote credentialing and professional development in digital signage and experiential technologies. The three-day program involves the Digital Signage Certified Expert (DSCE) and …
Telelogos Integrates With Hivestack To Bolster Advertising Capabilities Of Its CMS April 27, 2021 by Super User It seems, at least, that more and more general offer digital signage software platforms are adding some advertising capabilities either directly in their code or via partnerships and APIs. Broadsign is the obvious example of a software shop that is mainly focused on digital OOH advertising. But most CMS platforms offer more generalized solutions, or …
Another Example Of Spinning Light Wands Being Used Effectively In Retail April 26, 2021 by Super User Here’s another example of those madly spinning LED light wands being used effectively as part of window displays – in this case a merchandising window at a Nieman-Marcus. As regular readers know, I am not a big fan of these things because of the moving parts and short-term novelty of them, and much of that …
Experiential Warsaw Retailer Takes Grand Prize In Global Digital Signage Awards. Winner List Here … April 26, 2021 by Super User The global Digital Signage Awards for 2020 have been announced, with the grand prize going to a concept apparel store in Warsaw, Poland, called MODIVO. The store is digital first – a physical manifestation in many ways of online shopping. The store’s visible space looks like a high-end hotel lobby. Shoppers sort through options on …
Submarine Takes Slow Dive Based On Viewers Of Those UK Digital Billboard April 22, 2021 by Super User In the first wave of QR codes. several years ago, there were lots of jokes about the dubious merits of putting these enhanced bar codes on digital OOH billboards. But here, in what seems to a revival period for the tech, is a billboard that makes the artistic rendering of the codes the focal point …
MiniLED, MicroLED Showcased This Week At Touch Taiwan April 22, 2021 by Super User Touch Taiwan is now running in Taipei – with an in-person exhibit hall and with virtual components aimed, at least in part, on foreign buyers who reasons we all know can’t get to the almost COVID-free island country. There are reasons to pay attention because a big chunk of the digital signage display and playback …
How Businesses Can Remain Connected During COVID-19 April 22, 2021 by Super User Guest Post: Colin Farquhar, VITEC One year on from lockdowns imposed in countries around the world and we now face a starkly different world. No one could have predicted the far-reaching impact that the COVID-19 outbreak would have and how phrases such as ‘social distancing’ and ‘lockdown’ would become standard in people’s vocabulary. But today, …