The AV Business Started By Al And Mo Marks 75 Years May 14, 2021 by Super User While the digital signage industry is still quite young, the broader AV has a longer history, with companies like distributor Almo sending out news that it is marking 75 years in business this year. It also cleared up a small question I’ve always had about the corporate name. Turns out the business was founded in …
World Out of Home Organization Launching New Audience Measurement Initiative May 13, 2021 by Super User Audience measurement is a huge factor in the out of home media business – both analog and digital – and the global volunteer body that’s trying to herd the media company cats has developed a set of guidelines designed to help more easily sell the mediums. The World Out of Home Organization (or WOO) will …
Finally, An Ikea Store You Can’t Get Lost In May 13, 2021 by Super User If you stay away from Ikea because you’re sick of getting lost in the labyrinth design, you’ll like this new Ikea in the Causeway Bay area of Hong Kong. The store is a pop-up that is testing an ultra-small format until the end of October. You can’t buy flat-pack furniture or shelving units, but you …
Vegas Margaritaville Entertains Bar Guests With Transformed Projection Mapping Show May 13, 2021 by Super User This is inside the Margaritaville on the Las Vegas Strip, which has a new projection-mapped and display show. It is called the Volcano Show, which from poking around online seems to be some sort of regularly scheduled multi-sensory event in the bar (walked by that place a billion times, but never been in). This new …
BrightSign Adds Cellular Connectivity To Product Line-up May 12, 2021 by Super User Dedicated media player maker BrightSign has taken the interesting step of launching a USB cellular modem with carriers and 4G data plans, to sell alongside its little purple boxes. The idea behind BrightSign Mobile is providing a means to connect digital signage networks in venues where on-premise broadband is just flat unavailable, for various reasons, including …
Video: Amazing Transforming Runner Visuals Drive Brand Experience For Hyundai May 12, 2021 by Super User This is an amazing piece of large format creative content done for a video wall at the Hyundai Motorstudio Busan – a design hub in South Korea. Run Forever is described as a “digital media artwork visualizing the vision of Hyundai Motor’s sustainable design and green energy for a clean mobility society. In Run Forever, …
Seoul Urban Shopping Mall Uses Digital Displays To Attract Attention, Draw In Shoppers May 12, 2021 by Super User This is a seriously spruced-up entryway to an urban shopping plaza in Seoul, blending LED and LCD with ambient visuals. The M Plaza shopping mall refurbishment was led by the Spanish creative shop Necsum Trison – with a goal of making the entrance to the shopping center more striking for people on the high street. …
Global Chip Shortage Affecting Availability, Forcing Prices Up, For Digital Signage Hardware May 12, 2021 by Super User Just as business has started picking back up for suppliers and solutions providers active in digital signage and pro AV, there is a new global problem to throw off business prospects – more demand for computer chips than supply. We’re collectively in the midst of a worldwide shortage of semiconductors that see supplies limited, shipments …
LG Touts New Tech That Allows Sports Bar Patrons To Hear Their Game Commentary May 12, 2021 by Super User LG has started marketing tech that allows people in busy, noisy places like sports bars to whip out their smartphones and ear buds and listen to things like the live game commentary from a specific display screen, without that audio blasting over the in-house sound system. The concept is not new, but when I have …
Ford Patents Method To Scan DOOH Billboards, Push Versions Of Ads To Dashboard Screens May 12, 2021 by Super User Auto manufacturer Ford has patented a method and apparatus for using AI-driven pattern detection to read digital billboards on highways, using the on-board sensors in new vehicles that are there for safety purposes. The concept has vehicles that are scanning the roadway for things like speed limit and other traffic control signs, as well as …