Spectrio’s 2025/26 Review: Emily McCue on How to Bring Real Revenue to Instore Media Costumers December 19, 2025 by invidis In 2025, businesses began demanding clear returns from in-store screens, pushing the industry away from static displays toward systems that react to customer behavior, timing, and context, and that can also generate direct revenue. Against this backdrop, Spectrio invested in partnerships, platform reliability, and large-scale deployments to adapt to changing retailer expectations and prepare for …
Novisign Powers Digital Charging and Advertising Network at Mexico City International Airport December 18, 2025 by John Berkovich A large-scale digital charging and advertising network has been deployed at Mexico City International Airport (AICM) – one of the busiest in Latin America – serving more than 50 million passengers annually and combining passenger amenities with programmatic digital advertising. Working with integrator Spotted, the project includes a network of dual-sided charging kiosks paired with …
Uniguest Opens New Global Headquarters in Nashville December 18, 2025 by John Berkovich Uniguest has opened a new corporate headquarters in Nashville, Tennessee. The move follows sustained growth over the past five years, during which Uniguest has strengthened its position in digital signage, IPTV, and digital engagement software across a range of vertical markets worldwide. After more than a decade at its previous location, the new headquarters is …
Bluezoo’s 2025/26 Review: Bill Evans on The Growing Importance of DooH Measurement December 18, 2025 by invidis Digital-out-of-Home enjoyed stable growth over the last years. But now that it is competing with other digital channels on the same level, the demand for precise measurement is growing. In his Year in Review, Bill Evans, CEO of Bluezoo, takes a look at this development, and explains how there could be a turning point for …
Univerus Acquires Capital Networks to Expand Digital Signage Capabilities December 17, 2025 by John Berkovich Univerus, based in suburban Vancouver, Canada, has acquired Capital Networks Limited, adding an established digital signage and visual communications platform to its enterprise software portfolio. The deal brings Toronto-based Capital Networks and its Audience content management system into the Univerus ecosystem, expanding the company’s reach across public-sector and enterprise markets in North America. Founded in …
Bluefin’s 2025/26 Review: Frank Pisano on The Rise of Customer Expectations and how to Meet Them with Advanced Integration December 17, 2025 by invidis Everybody in the industry knows that digital signage had a big momentum over the past years – and everybody knows that this also means that customers expect a lot more than a few years ago. This is mirrored in the Year in Review from Bluefin, as CEO Frank Pisano lays down the company’s roadmap – …
Liu Jo Logs 19M Impressions in Pan-European Programmatic DooH Campaign December 17, 2025 by John Berkovich Italian fashion brand Liu Jo has completed a multi-country digital out-of-home campaign across Europe, reporting more than 19 million impressions and a 25-point increase in brand consideration, alongside measurable store traffic in Spain. The campaign launched in Italy and expanded into Spain and Germany using a single programmatic buying setup handled by media agency Outsight …
Before You Ring The Sales Bell On A Sales Order, Make Sure You’re Not Really Sounding A Fraud Alarm December 16, 2025 by Super User Suppose you handled inside sales for a pro display manufacturer and a purchase order from a major university’s procurement team showed up in your email inbox for a six figure deal involving a couple of all-in-one LED displays. Happy days! Time to ring the sales bell and a round of high fives. But there may …
Red Dot Digital Media Builds Interactive Vertical Jump System for AIM Sports Group’s New AIM+ Platform December 16, 2025 by John Berkovich Red Dot Digital Media has developed a new interactive system that digitizes how athletes measure their vertical jump, debuting at AIM Sports Group’s SoCal (Southern California) Cup Showcase boys’ volleyball tournament. The activation is part of Aim’s newly launched Aim+ digital platform, which uses AI to generate player analytics and performance insights. The system replaces …
Veridooh Adds Senior Leaders in North America and the UK to Drive Global Verification Growth December 16, 2025 by John Berkovich Veridooh has made four senior hires across North America and the UK as the independent OoH verification company accelerates its international expansion. The additions span sales, operations, and marketing, bringing experience from major media and technology players to support Veridooh’s next phase of global growth. In North America, the company has appointed Drew Weicker as …
