Video: Leap Motion Shows Interactive Digital Possibilities At SXSW March 14, 2013 by Super User The Leap Motion controller has, I think, a huge amount of potential for interactive experiences in retail and other settings because of the granularity of gesture recognition (it can track the end of a waving chopstick) and the the absence of any need to “learn” gestures. The opportunity for desktop gaming is very large, so …
Video/Pix: NYC’s Reinvent Payphone Finalists March 7, 2013 by Super User Tech blog The Verge has a good piece up this morning about finalist entries in a competition intended to reinvent payphones in New York City. It’s an initiative, reports the blog, that invites students, urban planners, and designers to propose their visions for the payphone of the future. The finalists were selected as winners in six …
Video Blog: Samsung’s New SoC Smart Signage March 7, 2013 by Super User My Signagelive friends, Jason Cremins and Raffi Vartian, have been talking up a storm with anyone who will listen about the merits and possibilities of Samsung’s SoC product, which was announced at ISE and then announced formally for the N. America market last week at DSE. It interests me as a product for a few …
Video Blog: Wandering The Sides And Back Of The DSE Floor March 6, 2013 by Super User It took a while, but here’s the second of three video posts we shot last week on the DSE show floor. The premise for this one is simple enough. People naturally gravitate to the big booths when they walk into trade shows. Being slightly nuts, and having been at this show many, many times, I …
Intel And Sapient Demo’d Nice Interactive Retail Piece At DSE (with Video) March 5, 2013 by Super User I have seen some stuff at Intel’s booth at past DSEs that I thought were interesting but didn’t have a prayer of ever getting outside a trade show booth environment. But as I squeezed and slipped my way through Intel’s glass corral last week I saw some stuff that I thought had legs. The one …
Video: Simple, Effective Sponsor Messaging March 2, 2013 by Super User One of the things we did at the DSE mixer earlier this week was run promo/branding videos for all the sponsors. It was, we thought, more effective than trying to SHOUT OVER THE CROWD to thank the sponsors verbally. Saw that at another cocktail party. Doesn’t work. People keep talking. We did one for ourselves, …
DSE2013 Video Blog: The Rise Of Android Boxes February 28, 2013 by Super User I have a face, and particularly a chin, that’s made for radio, but I nonetheless took a first real stab at video blogging with my good, hyper-talented friends from Studio 10 in cold, flat and happy Regina, Saskatchewan. They did some work with us last year and came back to LV for a couple of …
Behold, The 60-Foot SI Swimsuit Supermodel February 14, 2013 by Super User The marketers for Sports Illustrated made going to sleep just that harder for mobs of 17-year-old boys in Las Vegas after they used projection mapping to blast 60-foot tall (my guess) images of this year’s lean and bouncy swimsuit issue models on the facade of the Caesar’s Palace resort last night. SI worked with projection …
Project Profile: iPads As Product Selectors In Lowe’s Canada February 5, 2013 by Super User There’s been lots of talk about using iPads in retail, but apart from the Apple store and some POS systems, I haven’t actually seen that much real-world usage as a low-cost and engaging merchandising solution. But here’s a small, interesting project running in Lowe’s stores up here among the polar bears and muskrat and 5% …
Video: The Future Is Swiping January 18, 2013 by Super User Here’s a video that suggests how gesture technology will be a part of everyday life as the sensing technology gets more granular. It’s a wee bit cloying as a cute couple goes from lust at first sight to marriage proposal (sorry, spoiled it for you), but is effective in showing what could/can be done. Still …