Mobile ad CPMs well above those for DS marketplace May 19, 2008 by Dave HaynesMobile advertising is a very different kettle of fish than digital screens, but there are things to be learned from what’s happening in that space. MediaBuyerPlanner had a piece Friday reporting a few things of note that spilled out of a mobile advertising conference in LA. 1 – CPMs – A Verizon exec said the …
Multi-touch is cool, but … May 16, 2008 by Dave Haynes[youtube=http://www.youtube.com/watch?v=JOckVTgWBr4] I bumped into yet another post and accompanying video about multi-touch touch screen applications that allow users to manipulate things on a screen without a mouse or keyboard. Yet again, it’s all very cool to look at and if you have happy feet, the video like all the others has some slightly-dated techno track …
A different spin on hospital screens May 14, 2008 by Dave HaynesThere are any number of companies putting screens in hospital clinic waiting areas, as revenue generating plays, and other institutions putting screens in as digital donor walls and wayfinding. But an LA area hospital is the first I’ve bumped into that is using DS software to help streamline hospital operations. At St. Joseph Hospital in …
Ingram Micro starts tech fair tour in Great White North May 14, 2008 by Dave Haynes The first of three digital signage technology days that Ingram Micro is running around the country this month went off in Toronto yesterday, with maybe 100 people or so taking in a bunch of show and tells with vendors, and then moving around a micro trade show. There is another one next week in Vancouver, …
PRN takes on sales for fleet of screen-equipped shopping carts May 7, 2008 by Dave Haynes As seen on Screens.TV, and here and there, Premier Retail Networks has struck an alliance with a company called Cabco, which has figured out a way to put screens onto a shopping cart that might actually survive getting banged and beaten day after day in a big box retailer. PRN, which already has 250,000 screens …
Reactrix bags airport deal with ClearChannel May 6, 2008 by Dave HaynesClear Channel Airports has worked a partnership deal with Reactrix Systems to start sticking those digital projection systems into major airports aroun dthe US. According to Media Post, Clear Channel Airports, a division of Clear Channel Outdoor, will have full responsibility for the operation, sales and licensing of Reactrix’s StepScape displays for its airport partners. …
D-Link enters the fray. D-Link??? April 28, 2008 by Dave HaynesConsumer-oriented networking gear firm has announced it is getting into the digital signage business, and is showing its somewhat vague market entry at the Interop trade show this week in Lost Wages. In a press release, D-Link says it will be demonstrating both large and small digital signs and a back-end content and advertising delivery …
Dell previews teeny (and green) PC April 23, 2008 by Dave Haynes Everybody and their sister seems to be using Aopen’s little digital engine box for digital signage installs where space is at a premium. There are a few other teeny boxes out there, but Aopen has been about the closest thing to a major manufacturer cranking something out that’s small enough to slap on the back …
MediaTile unveiling sign/kiosk piece at Vegas show this week April 16, 2008 by Dave Haynes I’m not sure if this really is a world-first, but it’s a hair-splitting debate I and most people likely care less about. It is, however you look at it, interesting. MediaTile today unveiled the world’s first all-in-one digital signage and kiosk solution, with integrated cellular-broadband networking and web-based management, at the international KioskCom Self Service …
Sharp re-announces new signage software … I think April 3, 2008 by Dave HaynesPerhaps borrowing from the wily ways of politicians, who love to re-announce funding for projects, Sharp has re-announced it is in the digital signage software game. Loyal readers with gaping holes in their social lives may recall a post a few months ago about Sharp’s Japanese offices announcing e-Signage, a DS offer bundled with their …
