Four Winds Plans Forward Digital Experience Conference For Fall 2015 June 8, 2015 by Dave Haynes Denver-based Four Winds Interactive sent me an invite and details on something called Forward, The Digital Experience Conference – a new event it is putting together for this fall in the mile-high city. I’ve been to conferences organized or structured around vendors, and they can tend to be very long days hearing more and more and …
Paper: How Digital Signage And IoT Plug Into Retail June 8, 2015 by Dave Haynes NY-based ComQi has posted a solid, deep look at how digital signage intersects with Internet of Things devices and data in retail sites. There are huge efficiencies to be gained when devices and data can collect, present and use real-time information in meaningful, actionable ways,” says the position paper. “Retailers grow more nimble because the …
Signagelive Develops Reseller Ties With Google June 8, 2015 by Dave Haynes UK-based CMS Signagelive has announced closer ties with tech giant Google through its reseller-centric Google for Work program, getting formally accredited as a “Partner.” Signagelive is in the program’s Technology Track, identified as being “for partners who create products and solutions that complement, enhance or extend the reach or functionality of Google for Work and Education products.” …
NEC’s VUKUNET Now Running on 100K-Plus Digital Signage Players June 8, 2015 by Dave Haynes NEC has announced its VUKUNET Digital OOH ad-serving platform has been installed in 100,000 since the platform launched in 2009, and it has delivered some 1.8 billion ad impressions a month. The system connects agencies, ad trading desks and online demand-side media-buying platforms with network operators who use VUKUNET. The NEC system facilitates the execution of ad campaign planning, …
How Live Data Delivers 9,640 Different Digital OOH Ad Messages June 8, 2015 by Dave Haynes Live data and web services are starting to demonstrate the long-discussed possibilities for hyperlocal digital display screens, with a great example of that being a marketing campaign now running in the UK and built around Microsoft’s Cortana – the Windows phone version of Siri or Google Now. The agencies behind the campaign created 241 distinct …
T1V Buys Cenique, Rolls Into Larger, Charlotte-based Digital Signage Offer June 5, 2015 by Dave Haynes A pair of Charlotte, NC companies have merged, putting together a combined offer that includes things as diverse as low-cost media players, video analytics and interactive stations. The interactive touchscreen firm T1V has bought the assets of Cenique USA, which now do business as Cenique Global, a division of T1V. Says a press release: T1V …
InfoComm Booth Profile: Peerless-AV June 2, 2015 by Dave Haynes Display hardware specialist Peerless-AV will be at InfoComm, and this is why company president John Potts says people in the digital signage industry need to come by booth 3401 in a couple of weeks. 1 – Why do people going to InfoComm need to put your company on their Must See list of booths? Some top “must …
InfoComm Booth Profile: Philips June 2, 2015 by Dave Haynes Here’s what Philips has to say about its InfoComm 2015 trade show plans, via North America Marketing Manager Stephen Shao: 1 – Why do people going to InfoComm need to put your company on their Must See list of booths? InfoComm attendees should come by the Philips booth (#4689) because we’re premiering some really cool …
E Ink Goes Yellow June 2, 2015 by Dave Haynes A typical flat panel monitor supports millions of colors, so it’s a little funny to see a press release celebrating how a display now supports yellow. We Did Yellow!!! But in the case of electronic ink, it’s a big deal. E Ink has announced its Spectra shelf displays can now do black, white, red and now …
Projects: Canadian Tire Lights Up 100+ Screens At New Showcase Store June 2, 2015 by Dave Haynes Canadian Tire has opened a giant new store on the south end of Edmonton, on the main road out of town south to Calgary, and loaded it up with a whole bunch of digital. The South Edmonton Common store, which opened Friday, has more than 100 digital screens, including a video wall and an outdoor …
