Sixteen:Nine Podcasts: Randy Pagnan, RP Visuals July 20, 2016 by Dave Haynes This week I am speaking with Randy Pagnan, the RP in RP Visual Solutions, an Anaheim, California company that’s in the business of designing and manufacturing the special structures that hold signature digital signage projects in place. In this conversation, done at last month’s InfoComm trade show in Las Vegas, Randy talks about the origins of his company …
16:9 Podcast Series: 21K Downloads, More Episodes On Way July 18, 2016 by Dave Haynes Just had a look at the stats and the 16:9 Podcasts series is now past 21,000 downloads. The host site shows far less than that in its count, but way more people pick up the RSS feed via iTunes, Google Play and podcast apps like PocketCast. Counting total downloads is a bit inexact, but 21K …
What Happens When People Obsess Over What Technology Does, Not What It Can Do July 18, 2016 by Niel Rieger Guest Post: Mark McDermott, ScreenCloud Back when I began to create websites in the late 90s I found I could create a website that had the time on it. So I put this clock ‘feature’ on a few websites. Actually, every single website. Back then, it was a big deal. A clock! On a website! …
Projects: True Religion Goes Digital On Carnaby Street July 14, 2016 by Dave Haynes The US denim jeans brand True Religion has opened a new small footprint, digital-heavy store concept on London’s Carnaby Street. The 2,500 sq ft shop, which opened in June, has a concept focused around a denim bar at the front of the shop, and uses digital screens that will showcase how the products are made, an interactive …
Digital Signage Display Market Growing At 8.3% Annual Clip: IHS July 12, 2016 by Dave Haynes The research firm IHS has pushed out new data suggesting the global market for digital signage and professional displays is now growing at a compound annual growth rate of 8.3 percent, with 4.4 million units moved last year and 7.7 million expected to move by 2020. This year, sales in what are called public displays were …
Projects: Low-Rent Digital Shelf Talkers At Canadian Tire July 12, 2016 by Dave Haynes This is about as low-rent as I’ve seen for digital signs in a retail environment, save for TVs and DVDs/VCRs just plopped on tables or shelves. These are digital photo frame black-taped into coroplast frames, running endlessly repeating product promo loops (with tinny audio) in the cleaning supplies aisle at my local Canadian Tire. What …
Projects: 80 Million Pixels Light Up At Dubai’s New City Walk Market July 12, 2016 by Dave Haynes This looks kind of amazing – 12 football fields worth of digital visuals on LED and projection in the new Meraas City Walk market in Dubai. Overall, the Meraas project involves more than 30 LED installations in 21 different formats and nearly 30 high-res projectors totalling over 80 million pixels. It’s easily one of the most ambitious digital …
6 Steps For A Successful Digital Signage Campaign July 12, 2016 by Sean Levy Guest Post: Irfan Khan, Skykit Highly successful digital signage campaigns don’t spring into the world fully formed, like Athena from Zeus’s forehead. Instead, they require careful planning. An example of this is a newly installed digital signage display at the San Francisco International Airport. It’s bringing in sweet profit increases at See’s Candies. The fully interactive …
Projects: Digital Signs Sync’d With Audio, Lighting Ease Sick Kids’ Fears July 11, 2016 by Dave Haynes The James and Connie Maynard Children’s Hospital at Vidant Medical Center in Greenville, SC is using a combination of digital signage players and screens, synced with audio and mood lighting, to run a sensory-driven solution in treatment rooms that are designed to defuse the anxiety of the kids and ease the worries of their families. “In the …
Projects: London’s Waterloo Station Gets Slimed By Ghosts July 11, 2016 by Dave Haynes This is well done – an immersion zone on London’s Waterloo Station promoting the Ghostbusters remake. The campaign broke today in the rail station, launched by Sony Pictures and run via ad-concession owner JCDecaux today. A news release says: The campaign activity is augmented with a variety of global media-firsts debuting at the Waterloo Station spectacular. Oozing, …
