NanoLumens Adds Super Fine Pitch, Front-Serviceable LED Display To Lineup October 12, 2016 by Dave Haynes Atlanta-based NanoLumens made its name with lightweight, flexible indoor LED displays, but like other display manufacturers has in the past two years gone hard after the fine pixel pitch LED market. It’s hard to win on price against a sea of Chinese manufacturers, so Nano is marketing based on slightly more esoteric attributes like performance, serviceability and footprint. …
Sixteen:Nine Podcasts: Kurt Dupont, PresentationPoint October 12, 2016 by Dave Haynes We’re talking PowerPoint this week, the presentation software that has usually been regarded with abject horror by people who’ve been around the digital signage industry for years. While using PowerPoint templates to generate slides for signage systems is the fast lane to mediocrity, that’s not what Belgium’s PresentationPoint does with its software. For the last couple …
UK Access Control Firm Adds Construction Site Digital Signage Offer October 11, 2016 by Dave Haynes In a hyper-competitive market like digital signage software, it’s important for most companies to choose a vertical market and go after it with focused products. Here’s an example of a company that isn’t really in the signage software business, but has nonetheless developed a software product that is laser-focused on a vertical industry – in …
Projects: Toronto’s Casa Loma Projection-Mapped For Halloween Attraction October 10, 2016 by Dave Haynes The Toronto landmark Case Loma, a Gothic Revival-style house that looks like it could be used for a Canadian version of Downton Abbey, has been transformed this month as a projection mapping surface for a Halloween attraction. It is part of Legends of Horror, an immersive theatrical experience that will take guests more than 1.5 kms …
If You’re Hearing Digital Signage Software Pitches, Get A Nerd In The Room October 7, 2016 by Mitch Leathers Guest Post: Luis Villafane, Maler Digital Signage Here’s some very simple, experienced advice for anyone looking at starting a large digital signage network: get a nerd in the room when you’re talking to the people who sell digital signage software. That nerd will filter the bullshit. And trust me, there’s a lot of bullshit to …
Digital Trends Showcase Touts Possibilities For Sensor-Driven Video Walls October 7, 2016 by Dave Haynes I’ve been aware of the Digital Trends Showcase that’s been running for a few years now in Toronto, but schedules have never allowed me to go see what it was all about. This year was different, for a couple of reasons: 1 – I wasn’t already set to be somewhere else; 2 – It was in …
Disney Uses AR On Singapore Streetscape To Market Kids’ TV Channel October 4, 2016 by Dave Haynes This has been done before, but blending some augmented reality with a live street scene at a transit stop remains a pretty good trick for the right digital OOH campaign. In this case, Disney is using a camera pointed down a road in Singapore to create a window beyond a digital transit poster. When people …
Australia’s Coates Brings Its Digital Signage Offer For QSRs To North American Market October 3, 2016 by Dave Haynes It’s a big reach for an Australian company to establish a foothold in North America, particularly in a hyper-crowded market like digital signage. But that’s what a Sydney-based company called Coates is doing, with aims at building up a client list in the QSR business. The company opened its US headquarters last week in Chicago …
Top 10 Digital Signage Sales Pitches To Call B.S. On October 3, 2016 by Mitch Leathers Guest Post: Luis Villafane, Maler Digital Signage Some 16 years spent running corporate networks of all sizes has taught me a few things about content management software and the people behind those products. I’ve learned there’s some good stuff. Not perfect, but good. And I’ve learned there’s a lot of crap. I mean A LOT. …
Everything Not To Do In Digital Signage Design, In One Gloriously Bad Pic September 29, 2016 by Dave Haynes I’ve seen worse. But this is pretty bad. If you are reading this and don’t see the problems … Too many zones Fonts are too small to read Busy background White text on white background Duelling visuals Just because the software allows you to do all these things in a layout, doesn’t mean it’s therefore …
