The Thing I Maybe Liked Best At Digital Signage Expo Was Not Digital Signage April 3, 2017 by Super User It’s slightly weird that the thing I perhaps liked the most on the DSE show floor last week wasn’t digital signage tech in any conventional sense, but what really caught my eye was the flip-disc display shown by the Brooklyn-based tech/agency shop Breakfast. It is decades-old technology that rapidly flips little plastic discs between black and white, …
DSF Establishes Global Digital Out-of-Home Council April 3, 2017 by Super User The Digital Signage Federation has launched a Global Digital Out-of-Home Council designed to specifically to support the needs of companies involved in what it calls “the intersection between out-of-home advertising and the digital signage industry.” The council is not really a a competitor to the Digital Place-based Advertising Association (DPAA) – with the DSF instead offering what’s …
Projects: Check Out This Amazing 13K Immersive Video Wall In Netflix’s New LA HQ April 3, 2017 by Super User This is pretty amazing – an 80-foot, 13K, fine-pitch LED video wall running custom ambient content in the lobby of the new Netflix building in LA. Vast video walls in lobbies is not all that uncommon anymore among well-heeled companies and property owners, but the content in many to most of those cases is meant …
How Not To Use A 3 By 3 Video Wall April 2, 2017 by Super User While still in Las Vegas last week, I had a morning meeting over in the deranged labyrinth also known as Caesar’s Palace, and found myself sitting in the central food court, looking at the video wall. It’s a little older, and could be very functional if the content respected and used the limitations of nice …
Sixteen:Nine Podcasts: Burr Smith, BroadSign March 29, 2017 by Super User Burr Smith is the CEO of BroadSign, arguably the most successful CMS software company when it comes to advertising-based networks. His Montreal-based company has contracts with many of the top digital out of home ad networks in North America and Europe. Things are really good around BroadSign these days. Staff numbers are growing, a New …
Stratacache Acquires 3,500 Screen C-Store Network from Verifone March 28, 2017 by Super User STRATACACHE has formally announced the acquisition made back in December of a 3,500 screen shopper marketing network in convenience stores called LIFT, picking it up from the electronic payments company Verifone. LIFT will roll up into PRN, the retail media company STRATACACHE also acquired in 2015. There is a long, sad history of now-dead companies that …
DSE 2017 PR Roundup: BrightSign March 27, 2017 by Super User BrightSign seems to be on a bit of a march to get CMS software companies adding support for its boxes in the same way developers are supporting PCs, Android players and system on chip displays. Ahead of DSE this week, the Silicon valley manufacturers has announced ComQi, Four Winds Interactive and Signagelive have all integrated …
Did You Know Adobe Has A Digital Signage Product? Me Neither. March 27, 2017 by Super User Did you know Adobe has a digital signage product? Me neither. But it does. Called Screens. And it has been around as a component of Adobe Experience Manager for the last couple of years. I mention this because, as ex-Scala CEO Tom Nix noted in a tweet last week, news about Coca-Cola rolling out a …
QSR’s Interactive Automat Runs Into Trouble With People Who Can’t See Touchscreens March 25, 2017 by Super User The fast food company that revived the old idea of diners that operated like giant vending machines has run into trouble with a disability rights advocacy group that argues Eatsa’s self-service interactive screen set-up makes it very difficult for visually impaired people to order food. A federal lawsuit seeking class-action status has been filed against …
GM Mandates Digital Signage As Essential Brand Element In Dealers For 2018 March 25, 2017 by Super User General Motors is mandating digital signage as an essential brand element in Chevrolet, GMC and Buick stores in the United States, starting in 2018, according to a report this week in Automotive News. The automaker has certified Automotive Broadcasting Network of Jacksonville, Fla.; DCI-Artform, which has offices in Milwaukee and Detroit; and Southfield, Mich.-based Bluewater Technologies …
