FanConnect Puts Signage In Clubhouse And Stadium Suites October 3, 2017 by Super User As expected, the Mets are not the only pro sports team using digital signage behind the scenes at venues – with word from Charlotte, NC-based 10 Foot Wave sending me a note about work it does for MLB’s San Diego Padres. FanConnect, the sports and entertainment side of the business, powers clubhouse signage at the Padres, and also …
What IoT Can Bring To Digital Signage In Retail October 3, 2017 by Rob Cote GUEST POST: VIKTOR PETERSSON, SCREENLY & DOMINIQUE GUINARD, EVRYTHNG Many years ago, the recipe for a successful digital signage deployment was to put up a few screens in the store, and load them with an image slideshow (or video slide if you were on the forefront). Those days are long gone. Today, It takes a …
Separating AI and ML From The Marketing BS Trickling Into DS October 2, 2017 by Super User It’s no surprise that digital signage solutions companies are starting to weave artificial intelligence into marketing descriptions of what they do and offer. But there is a giant distinction between companies that are developing and delivering AI capabilities, and those that are just using AI-based tools. There’s also a big distinction between content management and …
The Right Viewing Distance For LED Displays? There’s A (Free) App For That October 2, 2017 by Super User Lots of good, helpful comments were provided on the post last week about recommended viewing distances for LED displays – including some mathematical formulas that just put me in rapid eye-blink mode. Way over my head. Phil Lenger of New York creative and services shop Show + Tell has been working with LCD displays forever, …
MLB’s Mets Keep Players Informed With Clubhouse Digital Signage October 2, 2017 by Super User Business communications is a very active vertical for digital signage, but I don’t think I’ve run into another project like the workplace communications being used at Citi Field for baseball’s New York Mets. Like most pro sports venues there are screens in the concessions areas and elsewhere, but what’s different here are screens in the …
The Rule Of Thumb For Direct-View LED Viewing Distances Is All Over The Place September 29, 2017 by Super User So what is the real rule of thumb for viewing distances for direct view, fine pitch indoor LED displays? I thought it was 10 feet for every 1.0mm pitch, 15 for 1.5mm, 20 for 2.0mm and so on, and have certainly seen that used. But … Christie’s rule of thumb is 8 – meaning you multiply …
Captivate Marks 20 Years Of Riding Elevators September 29, 2017 by Super User It’s likely Digital OOH and digital signage are seen by many as still-young industries, but there are companies that have been at it since the 1990s – including Captivate, which is marking 20 years of putting screens in elevators. Now based in New York, the company got its start in Boston in 1997, around the …
Outdoor LCD Takes A Licking And Keeps On Ticking September 29, 2017 by Super User Stumbled across this video, posted by Atlanta-based LG-MRI, very directly showing how their outdoor street furniture displays are VERY vandal-resistant. I don’t think a company can ever say vandal-proofed because one should never-underestimate the determination of malicious people to take something out … if for nothing more than giggles. This is one of LG-MRI’s guys …
16:9 Projects Podcast: Digital Signage Across A Northern City September 29, 2017 by Danica Trapara This isn’t a project that’s large in terms of pixels or screen counts; its impact is in its scale. The Canadian city of Sudbury is about a four-hour drive north of Toronto. With a population a little less than Jackson, Mississippi, it is the 7th largest municipality by area in Canada. Capital Networks has been …
OUTFRONT Wins 50,000 Screen NYC Transit Ad Deal September 28, 2017 by Super User OUTFRONT Media has won the advertising and communications concession agreements for the subways, commuter rail cars and buses, as well as billboards, owned by the New York Metropolitan Transportation Authority, otherwise known as the MTA. The long-term public-private partnership with the MTA is positioned as a way for the MTA to provide real-time and intelligent …