Nine Keys For A Successful Workplace Digital Signage Content Plan December 11, 2018 by Vpetersson Guest Post: Kaijus Asteljoki, Valotalive Digital signage content strategy helps you outline the plan for a successful implementation and to maximize the impact of the investment. With proper planning you can also avoid the possible simple mistakes. In this post we will review everything you need to know about the content strategy: How do we …
Leyard Partners With LED Rival Lighthouse To Chase Sports Venue Signage Business December 10, 2018 by Dave Haynes In what seems like a slightly-odd partnership, Leyard (and Planar, which it acquired) have forged a partnership with a competitor to build up its LED display capabilities in the sports and entertainment market. The “strategic partnership” is with Lighthouse Technologies Ltd., which has been around the LED display market for more than 20 years, and has …
How To Decide Between Cloud And On-Premise Digital Signage December 10, 2018 by Stu Armstrong Guest Post: Sean Matthews, Visix The old saying goes “All roads lead to Rome” and if “Rome” is an informed, engaged audience, and digital signage is your vehicle, it’s really just a matter of which path you want to take to get to your destination. There are two options for any organization considering digital signage: …
LED Screens Starting To See Adoption By Cinema December 10, 2018 by Dave Haynes It would not have been unreasonable to look at Samsung’s push into digital cinema – marketing fine pitch, direct view LEDs as an alternative to screens and projectors – as an interesting concept, but not one that would see much adoption because of cost. I saw a proof of concept at a special booth at …
London Underground Escalators Lined With LCD Ribbon Walls December 7, 2018 by Dave Haynes The London Underground many years ago took on what I think were the first digital escalator panels – a cascading series of synchronized displays in the escalator wells of the subway system. The media firm Exterion Media is in the process of upgrading some of the most well-known and busiest stations on the Underground with …
Visix Releases Beta Of New Alerts And Warnings Platform For Digital Signage Networks December 5, 2018 by Dave Haynes Atlanta-based Visix has for many years been a big advocate of integrating alert messaging into its signage management platform – at least in part because higher education is a major vertical market for the company. Now the software company has released a beta version of its new AxisTV Alert – an alert management application that …
Kaijus Asteljoki On Making Workplace Digital Signage Interesting, And Automated December 5, 2018 by Dave Haynes Workplace communications is one of the most active verticals in digital signage, and a big reason for that is the ability of screen technology to get important information to staff – without hoping they open and read mass emails or see posters on breakroom cork boards. The Finnish startup Valota saw the rise in business-based …
External Media Players are Better Than Smart Displays, Right? Not So Fast December 4, 2018 by sixteenninewpadmin Guest Post: Curtis Campbell, Hughes Virtually everywhere we look, we see divisions. Be it politics, how to raise children, dogs versus cats, there never seems to be a winner-take-all argument. And digital signage technology is no different. For a few years now, signage buyers have been presented with an alternative to external digital signage players – namely SoC …
NJ Transit-Intersection Media Deal Will Add Real-Time Digital Signage, Kiosks December 3, 2018 by Dave Haynes The OOH media firm Intersection has landed a new seven-year media concession with NJ TRANSIT that will include a significant investment on digital signage and interactive displays. Systemwide improvements, says an Intersection press release, will include installing and upgrading digital displays and adding new IxNTouch interactive information kiosks, giving riders greater access to real-time transit …
Sports Retailer Decathlon’s First US Store Features LED Video Wall December 3, 2018 by Dave Haynes Decathlon is the world’s largest sporting goods retailer, with more than 1,350 stores in 39 countries, but the French company only recently entered the US market. Decathlon Sports has moved into 8,313 square feet on the ground-floor space of 735 Market Street, a building designed by legendary architect Willis Polk and opened in 1908, in …