Breaking Down The Jargon Of LED Pixel Pitch April 15, 2019 by Eric Seigler Guest Post: Mitch Leathers, SNA Displays Most LED display manufacturers worth their salt can talk a good game. As someone who has spent almost 15 years in the digital display industry, in the marketing/communications space, I know this well. Sales and marketing teams throughout our industry – hell, all industries – tout their products and …
Who Cares About A Consumer-Like Experience? Everyone! April 12, 2019 by Dave Haynes Guest Post: Trey Hicks, Visix Digital signage has changed in recent years, with displays getting larger and better resolution, software applications that can handle more complex feeds alongside their own content creation tools, and touchscreens becoming ubiquitous. This is a far cry from the old-fashioned notion of showing PowerPoint-like slides on screens. Today, interactive digital …
More Activity In Last Three Months, Than In Previous Three Years, Suggests Shift In Digital OOH Interest April 11, 2019 by Jason Cremins Guest Post: Jason Cremins, Signagelive As my company set its development and commercial strategy for this year, back in late 2018, a focus on Digital Out of Home (DOOH) was not on our agenda. But that may change, because of a noticeable uptick we’re sensing in both interest and activity in ad-based digital signage. Broadsign, …
Reno’d Dallas Hotel Adds Big Pair Of LED Art Columns To Entry April 11, 2019 by Dave Haynes This is a nice LED art piece that wraps around two columns at the entrance of the newly-renovated Sheraton Dallas Hotel. The historic hotel’s entrance uses 2.5mm LED modules from SNA Displays. Each of the eight faces on the columns measures 8’10” high and 3’11” wide, and has a resolution of 1,080 pixels tall by …
LED Mesh Screens Have Come A Long Way, But … April 11, 2019 by Dave Haynes There were numerous overseas vendors at ISE – and I expect to see more at Infocomm in a couple of months – showing mesh-screen LED displays. They have come a long way in a relatively short time, and when running, the pixel pitch of these things can be good enough to deliver crisp, rich and …
In A Pool Of Display Sharks, China Is The New Apex Predator April 10, 2019 by sixteenninewpadmin Guest Post: Chris Riegel, STRATACACHE When I first saw this picture, I knew it reminded me of something, but I just couldn’t put my finger on it. In our industry, the past 10 years of visual display manufacturing have been dominated by the big Korean manufacturers, Samsung and LG. Through a combination of brains, muscle, …
Shiseido Installs 63-Foot Sony Crystal LED Wall In Its New Yokohama Innovation Center April 10, 2019 by Dave Haynes Sony has announced what I’d imagine is its biggest deal yet for its much gawked at Crystal LED video wall technology – a monster 63 feet by 17 feet screen built for the Japanese cosmetics group Shiseido, based in Yokohama. It is in the company’s new Shiseido Global Innovation Center. The aggregate of all those teeny …
LED Tower That Does Times Square NYE Ball Drop Getting Facelift April 10, 2019 by Dave Haynes Times Square in New York is getting yet another LED digital signage display upgrade, with the out-of-home advertising firms, New Tradition, signing a master lease agreement on One Times Square – the site of the iconic New Year’s Eve ball drop. The new 350-foot-tall digital signage screen – a collection of stacked LED boards – will …
Sean Matthews On How Visix Distinguishes Itself From The Digital Signage Software Pack April 10, 2019 by Dave Haynes Sean Matthews managed to break away from booth set-up at Digital Signage Expo – well, actually he was probably happy as a clam to get away from the noise and bustle – to sit down and talk about Visix, the Atlanta-based CMS software company he’s ran for many years. While many of his software competitors …
Watch Extended Length Interviews Done On DSE 2019 Show Floor April 9, 2019 by Dave Haynes When I was at DSE a couple of weeks ago, I noticed retail consultant Laura Davis-Taylor running around with a microphone and camera doing interviews at a bunch of stands. I know Laura as a seriously-smart retail expert and somebody who’s been around signage forever, but not so much as a member of the trade …
