Some 30 Of New York’s Smart City Ad Posters Vandalized April 23, 2019 by Super User The NYC-focused online publication Gothamist has a post up, with multiple photos, of the beating laid on some 30 LinkNYC smart city ad posters in Manhattan this past weekend. A very cranky New Yorker smashed a series of the big digital display kiosks in the West Village and Chelsea, along 6th and 8th Avenues and …
Denver’s 900 LED Light Pole Welcome Sign Switched Off For Fix, Less Than Two Years After Lighting Up April 22, 2019 by Super User An ambitious project that was intended to generate new revenues for Denver’s airport, and showcase the innovative LED technology of Panasonic, has run into big problems less than two years after it was first switched on. The $14.5 million art and ad media piece features 900 LED light poles in a 1,000 foot curving line …
Blended Reality Nail Polish Kiosks Drive 24% Sales Bumps April 17, 2019 by Super User The global beauty company COTY is using free-standing blended reality kiosks to help demo and sell a line of nail polish products, and has seen 24% sales bumps at locations where they are plugged in. There are more than 400 units – marketing nail polish from the COTY brand OPI – in third-party stores around …
Brian McClimans On How Peerless-AV Is A Lot More Than Just Digital Signage Mounts April 17, 2019 by Super User The companies who do the infrastructure that gets screens in place and make video walls look amazing are a huge part of the digital signage ecosystem, but don’t get all that much attention. One of the biggest – if not THE biggest – is Chicago-based Peerless-AV, which has been a major part of digital signage …
Samsung Kits Out Shipping Container For Parking Lot Pro AV Tour April 16, 2019 by Super User Pro AV road shows have been a staple of distributors like Almo for many years, and the display companies have also done variations here and there, most notably the big showcases NEC and LG do each year in New York. But I don’t think I’ve seen one like what Samsung is starting this week. Today, …
Congratulations On 85 Years In Digital Signage! April 15, 2019 by Super User By just about any rational measure, the digital signage industry is about 30 years old – dating back to the start of companies like Scala, Capital Networks and Tightrope. I am probably missing a company or two, sorry, but you get the idea. So it was interesting to get an email from a reader that …
Breaking Down The Jargon Of LED Pixel Pitch April 15, 2019 by Eric Seigler Guest Post: Mitch Leathers, SNA Displays Most LED display manufacturers worth their salt can talk a good game. As someone who has spent almost 15 years in the digital display industry, in the marketing/communications space, I know this well. Sales and marketing teams throughout our industry – hell, all industries – tout their products and …
Who Cares About A Consumer-Like Experience? Everyone! April 12, 2019 by Super User Guest Post: Trey Hicks, Visix Digital signage has changed in recent years, with displays getting larger and better resolution, software applications that can handle more complex feeds alongside their own content creation tools, and touchscreens becoming ubiquitous. This is a far cry from the old-fashioned notion of showing PowerPoint-like slides on screens. Today, interactive digital …
More Activity In Last Three Months, Than In Previous Three Years, Suggests Shift In Digital OOH Interest April 11, 2019 by Jason Cremins Guest Post: Jason Cremins, Signagelive As my company set its development and commercial strategy for this year, back in late 2018, a focus on Digital Out of Home (DOOH) was not on our agenda. But that may change, because of a noticeable uptick we’re sensing in both interest and activity in ad-based digital signage. Broadsign, …
Reno’d Dallas Hotel Adds Big Pair Of LED Art Columns To Entry April 11, 2019 by Super User This is a nice LED art piece that wraps around two columns at the entrance of the newly-renovated Sheraton Dallas Hotel. The historic hotel’s entrance uses 2.5mm LED modules from SNA Displays. Each of the eight faces on the columns measures 8’10” high and 3’11” wide, and has a resolution of 1,080 pixels tall by …
